SBD/20/Sports Media

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  • MEDIA BYTES

         HBO's Ross Greenburg says that "HBO and NBC put in final
    offers last Friday for Wimbledon."  The bid was five years for a
    combined $125M-plus (Rudy Martzke, USA TODAY, 12/20)....News
    Corp.'s Rupert Murdoch is negotiating to become an equity
    investor in SW Networks, a "fledgling radio-syndication business
    jointly" owned by Sony and Time Warner (W.S. JOURNAL,
    12/20)....GOLF ILLUSTRATED "will arise from the dead once again
    next April," as another new magazine bearing the title will be
    launched by publishers NatCom Inc.  Magazines bearing the name
    GOLF ILLUSTRATED have failed twice (COWLES BUSINESS MEDIA,
    12/19)....TV GUIDE will run regional covers in their upcoming
    college football preview editions (INSIDE MEDIA, 12/14 issue).
    

    Print | Tags: HBO, NBC, Media, Time Warner
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