The Back Of The Book

THE SPORTS BUSINESS DAILY TURNSTILE TRACKER

12.14.1994

     TODAY:  The AFC after Week 15
                     '94         YEAR-TO-DATE
      
              TEAM
               HOME
        DATES
               AVG.
               TIX
               REVENUE
               '93
        AVG.
               TIX         REVENUE 
        +/- FROM '93
      
       KCC^            7
               79,018
               $29         
               $16,040,712         
               76,312
               +         $1,006,788
      
       JET            7
               77,235
               $25         
               $13,516,050         
               76,121
               +         194,875
      
       BUF^            7
               76,899
               $30         
               $16,148,820         
               79,545
               +         $1,114,896
      
       DEN^            7
               75,389
               $29         
               $15,304,054         
               75,273
               +         $2,131,279
      
       CLE            7
               74,224
               $27         
               $14,028,363         
               74,263
               -         $126,880
      
       MIA            7
               73,430
               $30         
               $15,420,210         
               66,618
               +         $1,430,520
      
       SDC^            7
               61,363
               $32         
               $13,745,408         
               59,218
               +         $2,553,260
      
       SEA^            7
               60,559
               $28         
               $11,869,564         
               55,266
               +         $2,584,876
      
       PAT^            8
               60,252
               $34         
               $16,388,544         
               45,358
               +         $5,742,115
      
       PIT^            7
               59,679
               $32         
               $13,368,192         
               55,960
               +         $2,791,779
      
       CIN^            7
               58,853
               $31         
               $12,771,194         
               46,608
               +         $3,309,683
      
       HOU^            7
               57,734
               $27         
               $9,966,726         
               55,926
               +         $962,640
      
       IND            6
               52,043
               $27         
               $8,430,885         
               53,325
               -         $98,929
      
       LAR            7
               50,485
               $33         
               $11,661,936         
               52,838
               -         $543,543
      

     NOTE:  Teams with the symbol (^) next to their name haveincreased their ticket prices over last year.  "'93 AVG." isbased on the same number of home dates as the teams have had thusfar in '94.  "TIX $" is the team's average ticket price.  "TIXREVENUE" is an approximated figure based on the increase/decreasein attendance for the same number of home dates from '93.  The+/- revenue figures take into account all new ticket prices.

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'94 YEAR-TO-DATE
TEAM	HOME DATES	AVG.	TIX	REVENUE	'93 AVG.	TIX REVENUE +/- FROM '93
KCC^	7	79,018	$29	$16,040,712	76,312	+ $1,006,788
JET	7	77,235	$25	$13,516,050	76,121	+ 194,875
BUF^	7	76,899	$30	$16,148,820	79,545	+ $1,114,896
DEN^	7	75,389	$29	$15,304,054	75,273	+ $2,131,279
CLE	7	74,224	$27	$14,028,363	74,263	- $126,880
MIA	7	73,430	$30	$15,420,210	66,618	+ $1,430,520
SDC^	7	61,363	$32	$13,745,408	59,218	+ $2,553,260
SEA^	7	60,559	$28	$11,869,564	55,266	+ $2,584,876
PAT^	8	60,252	$34	$16,388,544	45,358	+ $5,742,115
PIT^	7	59,679	$32	$13,368,192	55,960	+ $2,791,779
CIN^	7	58,853	$31	$12,771,194	46,608	+ $3,309,683
HOU^	7	57,734	$27	$9,966,726	55,926	+ $962,640
IND	6	52,043	$27	$8,430,885	53,325	- $98,929
LAR	7	50,485	$33	$11,661,936	52,838	- $543,543