SBD/12/Sports Media

MEDIA NOTES

     Time Warner begins its interactive experiment in Orlando on
Wednesday.  The Orlando system "is undoubtedly the most
futuristic network introduced so far" (Edmond Andrews, N.Y.
TIMES, 12/12).  Analyst Martyn Roetter of Decision Resources
estimates that interactive TV could be a $300B business.  "But,
he says, less than 10% of that will materialize in the next five
to seven years" (BUSINESS WEEK, 12/19 issue)....With NBC
challenging Fox in a FCC petition alleging foreign-ownership,
Republican Rep. Michael Oxley, a member of the House
telecommunications committee, plans to file a bill to overturn
the limits on foreigners owning U.S. broadcast networks (W.S.
JOURNAL, 12/12).  In Boston, Frederic Biddle writes that the
fight "might make the broadcast networks ripe for foreign
ownership -- a replay of what happened to Hollywood's movie
studios.  Or it might stop upstart Fox in its tracks" (BOSTON
GLOBE, 12/11).... Cablevision Chair Charles Dolan is profiled in
the L.A. TIMES.  One cable exec:  "He's like Darth Vader dressed
up in a Howdy Doody outfit" (L.A. TIMES, 12/11)....Asked how much
has the baseball and hockey situations affected major ad
agencies, Bruce Mason, CEO & Chair of Foote, Cone & Belding,
replied:  "The networks by and large have scrambled to replace
the audience loss with different programming -- so, very little"
("Bloomberg Business News," 12/12).
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