SBD/1/Sponsorships Advertising Marketing


     According to a survey of 20 sports industry executives
conducted by the International Sport Summit, the NFL and NBA
appear to be the biggest beneficiaries of the MLB and NHL work
stoppages.  When asked which sports or entertainment categories
have the most to gain from the current labor-management
conflicts, respondents said the NFL has the most to gain,
followed by the NBA, college football, figure skating, and the
Olympics.  Craig Tartasky, Exec Dir of the International Sport
Summit:  "With the silent passing of the Fall classic and the NHL
not skating, football was poised to fill a void.  As the
beneficiary of the strike, Fox Television is the true winner thus
far.  The question remains though, would Fox have paid more for
the rights to the NFL if they had known of the strikes and would
the NFL have demanded more?"  The 1995 International Sport Summit
will be held January 17-18 in New York (Sport Summit).
Return to top

Related Topics:

MLB, NBA, News Corp./Fox, NFL, NHL

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug