Survey: Retired NFLers Suffer Ongoing Pain Record Profits Let Packers Focus On Football Ortiz Selling Bats To Benefit Bombing Victims Minnesota Tax Plan For Vikings In Jeopardy Vikings Stadium Plan Features Glass-Like Roof Dolphins, Ross Spent $10M On Stadium Campaign Foot Locker Ad Stars Patriots' Amendola Browns Team With Legends For Retail Revamp Vikings Stadium Likely Without Retractable Roof Giants, Jets Leery Of Meadowlands Changes
Upcoming Conferences and Events
SBD/9/Sponsorships Advertising Marketing
SUN APPAREL'S X-PRO JEANS LINE SIGNS LUIS TIANT, JOE GREENE
Published November 9, 1994
Sun Apparel, a leading jeanswear manufacturer, announced the signing of representation agreements with former NFL great Joe Greene and Red Sox ace Luis Tiant for the newly launched X-PRO jeans brand. Both will appear in the brand's ad campaign slated to debut in March '95 in men's sports and lifestyle publications. X-PRO targets men over 40, an expanding demographic segment (X- PRO).




