SBD/9/Sponsorships Advertising Marketing

SUN APPAREL'S X-PRO JEANS LINE SIGNS LUIS TIANT, JOE GREENE

     Sun Apparel, a leading jeanswear manufacturer, announced the
signing of representation agreements with former NFL great Joe
Greene and Red Sox ace Luis Tiant for the newly launched X-PRO
jeans brand.  Both will appear in the brand's ad campaign slated
to debut in March '95 in men's sports and lifestyle publications.
X-PRO targets men over 40, an expanding demographic segment (X-
PRO).
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Boston Red Sox, NFL

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