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STATE OF THE STADIUM: THE PONTIAC SILVERDOME
Published November 8, 1994
The Detroit Lions have long sought a more user friendly lease at the Pontiac Silverdome. The team does not receive any revenues from parking, advertising or concessions -- one of the few NFL teams with that contract. The city of Pontiac enjoys the lease situation, as in 1993 they made approximately $1 million in profit. Today, THE SPORTS BUSINESS DAILY examines the Pontiac Silverdome.
| STADIUM: | Pontiac Silverdome, Pontiac, MI |
| AGE: | Completed in 1973. |
| CAPACITY: | 80,311 |
| OWNERSHIP: | Owned by the City of Pontiac. |
| MANAGEMENT: | Managed by city employees
and governed by PontiacStadium Building Authority. |
| RENT: | $2.66 million. |
| LUXURY BOXES: |
102 owned and
operated by the Stadium Building Authority. |
| COST: | Total cost was $55.7
million, including $15.9M in general obligation notes and $25 in revenue bonds. |
| PARKING: | 12,637 parking spots
on site. $7 a car, all revenue goes to the Stadium Authority. |
| ADVERTISING: | All advertising handled
by the Stadium. Lions get no percentage of advertising revenue. |
| CONCESSIONS: | Elias Brothers Restaurant.
Stadium Authority gets 30% of the split. Lions do not share in the revenue. |
| LEASE: | Lions lease expires in 2004. |
| RENOVATION: | Ongoing -- with playing field resurfaced in '93. |
| PUBLIC $: | Zero. There is approximately $35 million debt with the stadium. |
(Sources: Joe Tsao, Stadium Building Authority, rent and public subsidy from Florida Times-Union article on July 24, 1994.)




