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OLYMPIC TICKETS ARE HOT ITEM

     Orders for Olympics tickets are "already pouring in from
folks with Olympic connections."  Sponsors, licensees and local
hotels were expected to place orders for tickets by October 31
and the 196 national Olympic committees will make their orders by
December 1.  Other groups with early access to tickets include
local universities donating dorm rooms, Olympic venue owners, the
ACOG private housing operation, soccer booster clubs and
broadcast rights holders.  ACOG isn't saying how many early
tickets each group gets but says that the tickets are "both high-
demand and low-demand."  This means that ACOG is "likely low-
balling" ticket sales projections, since 60% of the projected
6.7M total will probably be sold before the ticket sales are made
public in the spring (ATLANTA CONSTITUTION, 11/5).
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