SBD/28/Sports Media

MEDIA NOTES

     Phil Mushnick contrasts Fox's "in-yer-face" and "chest-
beating" promos with the special report on Jay Schroeder's son's
six-hour brain surgery.  Mushnick:  "Fox seems stuck.  It doesn't
seem to know whether to do right or wrong by its audiences;
especially young audiences" (N.Y. POST, 11/28). ....Richard
Sandomir reports one reason for the delay in the awarding of
Wimbledon rights is the All England Club's request for "more air
time" from bidders NBC/HBO and Fox/fX (N.Y. TIMES, 11/28)....In a
Thanksgiving Day profile of the new digital home satellite dish
market, Steve Zipay reports that DirectTV expects 400,000
subscribers by the end of the year, and 2.6M more by the end of
'96 (N.Y. NEWSDAY, 11/24).
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