Man City, Nike Reach $109M Kit Deal Wiggins Talked To KU About Shoe Affiliation Agassi Back With Nike After Eight Years MSG Begins Marketing Luxury Suites Adidas' Boston Tribute T-Shirt Selling Fast Nike Unveils Kobe Injury Campaign UConn Addresses Reasons Behind New Logo Nike Signs Second Deal With U.S. Figure Skater Nike Struggles To Retain Ad Edge UConn Introduces New Logo
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NIKE PREPARING FOR A BIG YEAR IN SHOES?
Published November 28, 1994
With plans for the Madison Square Garden bid "long abandoned and the need for immediate cash savings shelved," Nike cast of vote of confidence in its own future last week, "hiking the quarterly" dividend payout 25%, to 25 cents a share. "That increase came despite less-than-impressive first-quarter results." But, Nike's "optimism appears well founded. The company is confident that additional manufacturing capacity secured in Asia will enable it to meet future order demands." And a growing number of analysts "figure that domestic demand for athletic footwear is finally starting to grow again after more than three years of stagnation" (Jay Palmer, BARRON'S, 11/28 issue).




