Cablevision Offering Cord-Cutting Package U.S. Women's Soccer Team Unveils New Uniforms Subway Adds Mariota As Endorser Companies Vie For Hockey World Cup Jerseys UNC Introducing Consistent Look Across All Sports Nike Close To Taking Over NBA Apparel Rights Nike Debuts New Spot For Female Ad Campaign A Rare Q&A With MSG's James Dolan New Nike Spot Explores Tiger's Influence On Rory MSG Confirms Plans To Split In Two
Upcoming Conferences and Events
SBD/28/Sponsorships Advertising Marketing
NIKE PREPARING FOR A BIG YEAR IN SHOES?
Published November 28, 1994
With plans for the Madison Square Garden bid "long abandoned and the need for immediate cash savings shelved," Nike cast of vote of confidence in its own future last week, "hiking the quarterly" dividend payout 25%, to 25 cents a share. "That increase came despite less-than-impressive first-quarter results." But, Nike's "optimism appears well founded. The company is confident that additional manufacturing capacity secured in Asia will enable it to meet future order demands." And a growing number of analysts "figure that domestic demand for athletic footwear is finally starting to grow again after more than three years of stagnation" (Jay Palmer, BARRON'S, 11/28 issue).