SBD/23/Sports Media

THE MACRO LOOK AT AFFILIATE SWAPS BETWEEN THE NETS

     In Washington, Paul Farhi notes that CBS, ABC and NBC have
"all but declared war" on Fox.  Farhi notes the many motions
filed with the FCC by NBC asking them to look into Fox's various
acquisitions of local TV stations.  This week, NBC broadened its
campaign, "requesting that the government deny Fox the right to
buy TV stations in Philadelphia and Boston outright."  The Big
Three, in general, have questioned the amount of foreign
investment behind Fox's purchases (WASHINGTON POST, 11/23).
Smith Barney media analyst John Reidy:  "CBS has some tough holes
to fill -- even after this deal" ("NBR," PBS, 11/22).
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Related Topics:

ABC, CBS, NBC, News Corp./Fox, Media, Viacom, Walt Disney

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