Beijing To Host '22 Winter Games Sponsors Eye Olympics' Return To China Boston Donors Opine On Where Bid Was Lost Boston Mayor Calls Out Thomas Bach Sources: Josh Elliott Could Return To ABC IOC President Blames Boston For Failed Bid Sources: USOC Makes Contact With L.A. Boston's '24 Olympics Bid Folds L.A. Seen As Top Replacement For Boston USOC Feeling Heat For Failed Boston Bid
HONDA CLOSE TO DEAL FOR AD TIME ON NBC '96 TELECAST
Published November 22, 1994
Last week, Honda/Acura was closing in on a deal with NBC to buy ad time during the '96 Summer Games. So far, ad agency sources say, NBC has written between $350M and $400M worth of Olympic business (INSIDE MEDIA, 11/16-29 issue).