LA 2024 Strengthens Olympic Bid Former USATF Staffers Question Max Seigel's Practices Could Three-On-Three Basketball Join Olympic Program? LA 2024 Bid Gets $250M Guarantee From State L.A. Council Questions Revised '24 Olympic Plans NHL Could Skip '18 Games, Return For Beijing USOC Gets Nearly $300M If L.A. Lands '24 Games USOC, LA 2024 Reach Marketing Agreement Revised LA 2024 Bid New Venues Added USOC Shows Diversity Hiring Stats
Published November 15, 1994
Dallas-based EDS will be the primary sponsor of the U.S. Cycling Team through the Atlanta Games (DALLAS MORNING NEWS, 11/13)....Sensormatic Electronics Corp. expects its association with the '96 Games to add at least $70M to earnings. Sensormatic, the world's "biggest supplier" of electronic security systems to stores, was selected in March as the official provider of electronic security for the Games (BLOOMBERG BUSINESS NEWS, 11/15)....In Chicago, Philip Hersh notes the two deaths at the New York City Marathon as a "sad reminder that distance running in the heat can be a risky business. It is a risk that may be heightened at the 1996 Olympic men's marathon in Atlanta because of business considerations." At issue is the starting time of the men's marathon. IAAF wants the men's marathon to start in the late afternoon, so it would finish in the Olympic Stadium just before the closing ceremonies (CHICAGO TRIBUNE, 11/13).