Sources: Sprint Shelves NASCAR "Experience" Sprint Dropping NASCAR Title Sponsorship After '16 France: No Major Changes Coming To Chase Charlotte Motor Speedway Removing 41,000 Seats Target Moves To Sponsor One IndyCar Entry Shanks, Lazarus Talk About Sharing NASCAR Rights Toyota's Venture Into NASCAR Still Paying Off SMT Conference Slide Show Talks To Extend NASCAR's Sprint Deal Coming Soon Harvick Reiterates Chase Brought Greater Excitement
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UPPER DECK SIGNS AGREEMENT WITH RUSTY WALLACE
Published November 11, 1994
Upper Deck Trading Card Co. will join forces with NASCAR racer Rusty Wallace to announce a new line of stock car racing trading cards and Upper Deck Autheticated memorabilia in conjunction with next year's Hooters 500 race. The new Upper Deck Motorsports line will feature the "ultimate" stock car racing collectible -- Wallace's stock car driven in the inaugural Brickyard 400 -- autographed and authenticated. Future products include race used clothing and equipment, plus other unique collectibles (Upper Deck).