CFL's Cohon Stepping Down In January CFL Stabilized Under Cohon's Tenure Grey Cup Sales Likely Will Not Match '11 CFL Urged To Start Season Earlier CFL Argos Owner Addresses Potential Buyers CFL Team To Give Out Free Tickets After Loss CFL B.C. Lions' Promotion Guarantees A Win Cohon Will Not Return As CFL Commissioner Argos Seek Alternatives If Jays Make Playoffs CFL Could Expand ESPN Deal In U.S.
Upcoming Conferences and Events
SBD/11/Sponsorships Advertising Marketing
CHRYSLER CANADA AND CFL FORM TIGHTER RELATIONSHIP
Published November 11, 1994
CFL Commissioner Larry Smith announced that Chrysler Canada's involvement with the League has been extended to include the title sponsorship of the CFL's Most Outstanding Player Awards. Chrysler Canada previously was just a Grey Cup sponsor. CFL VP/Business Development Paul Brule: "To have a sponsor of the magnitude of Chrysler Canada pick up the torch and carry on tradition established years ago is most gratifying" (CFL).