SBD/10/Sports Media

PPV MONEY COULD BE UP IN BOXING THANKS TO FOREMAN, TYSON

     Showtime Event TV (SET) is counting on big boxing events to
"punch up" pay-per-view event revenue to $396M next year, "nearly
double what the company is projecting for the industry's current
year."  McAdory Lipscomb, Exec VP/GM for SET, said the possible
return to the ring of Mike Tyson combined with new champion
George Foreman "will add major marquee value to boxing."  Boxing
still accounts for about 50% of revenue in the PPV business.
Lipscomb: "When you begin to look at the marquee fighters, next
year will be pretty big" (Stephen Battagilo, HOLLYWOOD REPORTER,
11/9).    BIG GEORGE VS. IRON MIKE?  Don King responded to George
Foreman's proposal of a fight between Foreman and Mike Tyson
saying it would be "short term gain for long term pain"
("SportsCenter," ESPN, 11/9).  Tyson removed his request for an
appeal and will serve the remainder of his sentence.  He is
eligible for parole in May ("Sports Tonight," CNN, 11/9).
     BOXING RATINGS:  HBO Sports' coverage of the Foreman-Moorer
fight drew the network's highest rating since '90 for an
"original non-movie program" (HOLLYWOOD REPORTER, 11/9).
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