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  • THE SPORTS BUSINESS DAILY "PURE PLAY" STOCK TICKER

                                                   52-WEEK
    COMPANY        SYM   CLOSE    +/-   OPEN    HIGH    LOW    VOLUME
    Bos. Celtics   BOS   23 5/8  +1/4  23 3/8  24 1/8  17 7/8    5100
    Cobra Golf    CBRA   37 1/4  -5/16 38      39 1/4  12 1/2  492900
    Callaway Golf  ELY   38 1/4  -1/8  38 3/8  43 3/8  21 7/8  445400
    Fila           FLH   16 5/8  +1/4  16 1/2  17 1/2  12 1/2    7100
    Sport Supply   GYM   13 3/8  -3/8  13 5/8  18      11 1/2    2800
    L.A. Gear       LA    7      +1/8   7      12 1/8   5 3/8  120400
    Nike           NKE   60 7/8  -5/8  61 3/8  66 5/8  43 1/8  200800
    Reebok         RBK   39 7/8    0   40      40 1/8  28      236300
    Russell Athl.  RML   30        0   30      32 5/8  24      106700
    Sportmart     SPMT   15 1/4  -1/4  15 1/4  19 1/4  11 1/4   26500
    Starter        STA    7 3/8  +5/8   6 7/8  21       6 1/4  157800
    Topps         TOPP    5 7/8  -1/8   5 7/8   8 1/8   5 5/8  200300
    

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  • THE SPORTS BUSINESS DAILY TURNSTILE TRACKER

         TODAY:  Week 9 NFC Home Attendance
    '94 YEAR -TO-DATE
    TEAM
    HOME
    DATES
    AVG.
    TIX
    REVENUE
    '93
    AVG.
    TIX REVENUE
    +/- FROM '93
    NYG^
    5
    77,437
    $35
    $13,551,510
    75,284
    + $3,011,778
    DET^
    4
    69,737
    $30
    $8,368,380
    62,040
    + $2,164,355
    ARZ
    4
    69,155
    $27
    $7,468,740
    50,453
    + $2,019,843
    SF ^
    4
    68,035
    $40
    $10,855,600
    67,150
    + $1,077,370
    PHI^
    4
    65,216
    $40
    $10,434,600
    64,449
    + $1,411,740
    CHI^
    5
    64,924
    $32
    $10,547,840
    57,229
    + $1,963,490
    DAL
    4
    63,431
    $34
    $8,626,650
    64,846
    - $192,406
    MIN
    3
    61,859
    $28
    $5,196,128
    57,961
    + $327,432
    ATL
    4
    60,641
    $28
    $6,791,764
    61,951
    - $101,083
    NOS^
    5
    59,566
    $27
    $8,041,464
    68,039
    - $803,606
    GBP
    4
    57,396
    $27
    $6,198,768
    56,797
    + $64,692
    WAS
    4
    56,454
    $36
    $10,161,720
    56,454
    No Change
    RAM
    4
    42,587
    $30
    $5,110,440
    49,822
    - $868,170
    TAM^
    4
    41,915
    $30
    $5,029,830
    51,911
    + $291,371

    NOTE: Teams with the symbol (^) next to their name have increased their ticket prices over last year. "'93 AVG." is based on the same number of home dates as the teams have had thus far in '94. "TIX $" is the team's average ticket price. "TIX REVENUE" is an approximated figure based on the increase/decrease in attendance for the same number of home dates from '93. The +/- revenue figures take into account all new ticket prices.

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