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NFL AND DIRECTV AGREE TO DIGITALLY BROADCAST GAMES
Published October 7, 1994
The NFL and DirecTV, a unit of GM, are expected to announce an agreement to air all regular-season football games on DirecTV's digital-broadcast service. The "NFL Sunday Ticket," will offer the last five weeks of regular NFL games beginning Nov. 27 for a price of around $50. In '95, a full of NFL games is expected to cost $140-$150. The deal will give a "needed boost to the fledgling satellite service, which delivers digital TV signals to 18-inch dishes" (WALL STREET JOURNAL, 10/7).