SBD/4/Sponsorships Advertising Marketing
SPORTING GOOD SALES STRONG IN MOUNTAIN STATES
Published October 4, 1994
The National Sporting Goods Association reports that sporting good sales in eight mountain states (MT, ID, WY, CO, NM, AZ, UT & NV) rose 45% over a 5-year period from '87-'92. Total sales increased from $902M to $1.31B. The number of sporting goods stores rose 19% over the same period, with the rate higher for specialty shops than full-line stores. Denver, Salt Lake, Phoenix, Albuq. accounted for about 35% of sales in the 8 states (THE DAILY).