SBD/31/The Back Of The Book

THE SPORTS BUSINESS DAILY "PURE PLAY" STOCK TICKER

                                              52-WEEK
COMPANY        SYM   CLOSE    +/-   OPEN    HIGH    LOW    VOLUME
Bos. Celtics   BOS  23 3/8   +3/8  23      24 1/8  17 7/8    4800
Cobra Golf     CBRA 37 9/16  -9/16 38 1/4  39 1/4  12 1/2  434000
Callaway Golf  ELY  38 3/8  +1 1/2 37      43 3/8  21 7/8  636400
Fila           FLH  16 3/8   +5/8  15 7/8  17 1/2  12 1/2   13000
Sport Supply   GYM  13 3/4   +3/8  13 1/2  18      11 1/2    5700
L.A. Gear      LA    6 7/8     0    6 7/8  12 1/8   5 3/8   72000
Nike           NKE  61 1/2   +1/4  61 3/8  66 5/8  43 1/8  111200
Reebok         RBK  39 7/8     0   39 7/8  40 1/8  28      295500
Russell Athl.  RML  30       +1/8  29 7/8  32 5/8  24      107200
Sportmart     SPMT  15 1/2   +3/8  15      19 1/4  11 1/4   20800
Starter        STA   6 3/4   +1/8   6 3/4  21       6 1/4  166100
Topps         TOPP   6       +1/8   6       8 1/8   5 5/8   61700
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