AHL Western Division Not Yet Approved Ex-Prudential Center Exec Sues Lamoriello NHL ALL-Star Weekend Dazzles In Columbus Bettman Address Expansion Requests Showtime Creates All-Access College Hoops Show Does Tampa Market Hurt Lightning's Stamkos? NHL Officially Unveils Outdoor Games For '16-17 Bulls, Blackhawks To Build Office Complex GoPro Signs Sponsorship Deal With NHL Blackhawks Leads All NHL In Attendance
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SBD/31/Sponsorships Advertising Marketing
Published October 31, 1994
Showtime Networks, Viacom's pay cable-TV service, is expected to announce today its finalists in an ad agency search. The likely finalists: Young & Rubicam, TBWA Advertising, Ayer & Partners and Angotti, Thomas, Hedge (WALL STREET JOURNAL, 10/31)....In this week's BARRONS, Jay Palmer reports that Cadbury's and Dr. Pepper's relationship will come to a head by the end of the year, with either Cadbury gaining a seat on Dr. Pepper's board; taking Dr. Pepper over outright; or selling their 25.9% stake in the company (BARRONS, 10/31)....Second-year LPGA pro Vicki Goetz has signed a 5-year endorsement deal with Mondetta Clothing Inc. of Winnipeg. Goetze will wear the new Vicki Goetze line of golf clothes during all of her LPGA appearances (WINNIPEG FREE PRESS, 10/26)....Motorola has launched the Wireless Sports Channel. With WSC, it will be possible to get sports news faster, as well as track multiple games simultaneously (SPORT, 12/94 issue)....Sun Microsystems and Illustra Information Technologies will deliver internet highlights of the NHL Russian Dream Team charity hockey games (Sun & Illustra)....McDonald's, a sponsor of the NHLPA's charity games, "seems to be satisifed that its relationship with the NHL, and its major sponsorship of the league's annual all-star weekend will not be jeopardized" (WINNIPEG FREE PRESS, 10/31).