Lochte To Remain In Charity Swimming Event Preparations For Tokyo Games Begin In Earnest Golf In Rio Draws Widespread Acclaim Lochte Likely To Face Punishment From USOC Rio Controversy Could Follow Bentz, Conger NBC Called Out For Buying Lochte's Story Media Buyers OK With NBC Ratings Shortfall Team USA Dominates Rio Medal Standings Bach Has No Regrets About Rio Tokyo Offers Glimpse Of Its Plans For Games
Published October 31, 1994
Ollan Cassell, exec director of USA Track, welcomed the idea that revenues "accrued from track and field at the '96 Games be funneled back into the US program." Cassell: "I would think right now the place we most need (help) is in promotion and marketing of the sport" (ATLANTA CONSTITUTION, 10/29)....Bert Roughton, Jr. writes that "Atlanta could well host the Last American Olympics," saying the IOC will try to "spice things up by going to either China or South Africa" "Both offer wonderful marketing opportunities: particulary China, where half the planet's population stands ready to become faitful vessels for Coke and McDonalds" (ATLANTA CONSTITUTION, 10/29)....The Georgia Soccer Booster Club is pushing its guarantee of Olympic soccer tickets. Members of the Club will have the opportunity ot purchase tickets to the semi-finals and medal rounds before they are made avaiable to the general public (ACOG).