Rio Increases Budget For '16 Olympics Phelps Coming Out Of Retirement Concerns Over Rio Olympics Prep Mounting USOC Hopes To Narrow '24 Bid List Coke Goes Big With World Cup Campaign IOC's Bach Appoints New Commission Heads USA Luge Elects 11-Person BOD Details Emerge About Rio Games Golf Fields PNC Park Switching From Pepsi To Coca-Cola L.A. Increases Efforts For '24 Games Bid
Upcoming Conferences and Events
Published October 31, 1994
Ollan Cassell, exec director of USA Track, welcomed the idea that revenues "accrued from track and field at the '96 Games be funneled back into the US program." Cassell: "I would think right now the place we most need (help) is in promotion and marketing of the sport" (ATLANTA CONSTITUTION, 10/29)....Bert Roughton, Jr. writes that "Atlanta could well host the Last American Olympics," saying the IOC will try to "spice things up by going to either China or South Africa" "Both offer wonderful marketing opportunities: particulary China, where half the planet's population stands ready to become faitful vessels for Coke and McDonalds" (ATLANTA CONSTITUTION, 10/29)....The Georgia Soccer Booster Club is pushing its guarantee of Olympic soccer tickets. Members of the Club will have the opportunity ot purchase tickets to the semi-finals and medal rounds before they are made avaiable to the general public (ACOG).