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FOOD & DRINK MARKETPLACE ROUND-UP
Published October 3, 1994
Molson Breweries will start production of Asahi's Super Dry Beer under a licensing agreement reached earlier this year. Molson will make the beer in Canada and import it to the United States (TORONTO STAR, 9/30)....Dr. Pepper/7-Up Chair & CEO John Albers said the companies will boost '94 sales at least 7% to more than $760M. Albers noted that Dr. Pepper/7-Up will be signing joint-venture agreements or licensing master bottlers in several new overseas markets in the coming months, but that the company would not be taken over by Cadbury-Schweppes PLC (WALL STREET JOURNAL, 10/3).