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NEW HOME SHOPPING NETWORK TO TELEVISE CBA GAMES IN '95-96
Published October 26, 1994
Merchandise Entertainment Television (MET), a new home shopping and entertainment net, has signed an agreement with the Continental Basketball Association for national cable coverage of 39 games in '94-'95. MET will also cover CBA games in '95 and '96. MET will sell official CBA licensed merchandise during those broadcasts and plans to broadcast in Latin America, Europe and the Orient in the future (CBA).