Callaway Considering Bid For Fortune Brands' Golf Biz Sports Continue To Pay Tribute To VA Tech Zach Johnson Helps Sponsors See Green TaylorMade Drivers Tops On PGA Tour Ernie Els Inks Deal With Callaway Golf Callaway Ramps Up Top-Flite Marketing PGA Merchandise Show Making Changes Michelle Wie Featured In Sony Campaign Bridgestone's Ball-Fitting Campaign Market For Cowboys' Tony Romo Heats Up
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COBRA GOLF, BOLLINGER HIGH UP ON FORBES' TOP SMALL BIZ LIST
Published October 26, 1994
FORBES examines Cobra Golf (No. 19) and Bollinger Industries (No. 41) on their list of the 200 Best Small Companies in America. Cobra, a Carlsbad, CA-based company, which specializes in irons with oversized heads and graphite shafts, earned $7.7M on sales of $56M last year. Securities analysts "expect Cobra's earnings to jump to $19M on $112M in sales" this year, and since it went public a year ago, "its stock price has more than doubled." Cobra's closed at 36 3/4 yesterday, which is above its 52-week high. Cobra's clubs, made with lightweight graphite shafts which enable golfers to hit the ball further, are a big hit with older golfers and women. Cobra's oversized irons -- the King Cobra line -- has hit sales of $42M last year and are expected to top $100M in '94 (Damon Darlin, FORBES, 11/7 issue). Bollinger Industries is the nation's largest manufacturer and marketer of exercise accessory products. The company earned $1.8M on sales of $45M in the fiscal year that ended in March. In the 1stQ of this year, Bollinger's sales jumped 60%; earnings up 54%. "Can the Bollingers keep it up? That depends on two things: Will Americans continue to feel guilty about keeping in shape? And will the family retain its marketing savvy?" (Christopher Palmeri, FORBES, 11/7 issue).