SBD/21/Sports Industrialists

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  • EXECUTIVE TRANSACTIONS

         The Indians announced that the contract of Executive VP & GM
    JOHN HART has been extended through 1999 with club options for
    the years 2000 and 2001 (Indians)....BRIAN GAULT has been named
    VP of Ops for the new cable racing channel planned by
    SportsChannel New York and Rainbow Programming Holdings
    Inc.....JOHN DAVIES was named GM of Programming and Production
    for ESPN Asia....ROSS GREENBURG was promoted to Senior VP for HBO
    Sports/Time Warner Sports (MULTICHANNEL NEWS, 10/17 issue).
    

    Print | Tags: Cleveland Indians, ESPN, HBO, People and Pop Culture, Time Warner, Walt Disney
  • NAMES IN THE NEWS

         Former Prime Ticket President ROGER WERNER and "veteran
    cable entrepreneur" BILL DANIELS are planning a sports-related
    international programming service.  Werner and Daniels also hope
    to launch at "least two domestic" cable nets under the Daniels
    Programming Ventures "umbrella."   (MULTICHANNEL NEWS, 10/17
    issue)....Spotted in the laytest issue of VARIETY:  A preview ad
    for the film "Breakaway" -- introducing TONYA HARDING (VARIETY,
    10/23 issue).
    

    Print | Tags: People and Pop Culture
  • THE BIG DOG'S MARKETABILITY: WHAT'S THE EFFECT OF A HOLDOUT?

         DR. CHARLES TUCKER is representing the NBA's No. 1 draft
    pick, Glenn Robinson, in his current contract stalemate with the
    Bucks.  Robinson is seeking a $100M deal over 13 years.  The
    Bucks have reportedly offered $60M over nine years.  Tucker spoke
    yesterday with THE SPORTS BUSINESS DAILY on whether Robinson's
    holdout, and the negative publicity that has accompanied it,
    could hurt his future marketability.
         TUCKER:  Any time you're in the press, whether it's good or
    bad, you always stand the opportunity of getting some negative
    publicity. ... If you get in the type of trouble, like some
    violent assault, rape, and those kind of problems, that's hard to
    bounce back from.  But just because a person might hold-out or
    renegotiate, that usually doesn't have a long-term effect.
    Notice that Glenn doesn't make remarks, he doesn't make a
    response.  If he says something, he says it in a positive manner.
    So, it'll have some effect, but I don't think it will have a
    long-term effect.
         THE DAILY:  What kind of deals are you seeking that you
    think will be best for Glenn?
         TUCKER:  Any deals that have a good image behind them,
    that's always important -- also deals that help other people
    along with helping himself.  [For example], if he can do a deal
    with a soft drink, and they can do something in the community,
    and do something with charity along with him -- if he can do a
    shoe deal, and they can help him put on some camps or free
    clinics to get people off the streets and help them in a
    counseling program.  Deals that will help him 40 percent, and
    maybe help the community 60 percent. ... As long as you're a good
    people-person in terms of caring and relationships, you've got an
    avenue to do a lot of things.  If you've got a good personality,
    you usually can fit in.  And he does have that caring and warm
    personality and some sincereness [sic] about what's he doing.
         THE DAILY:  Has Glenn signed on with anyone thus far?
         TUCKER:  We are in the process of doing that.  We have a lot
    of deals that we have put together.  I don't want to name them
    specifically.  We are in the process of trying to round out a
    shoe deal, too.
         THE DAILY:  Have any prospective partners shied away from
    Glenn over the recent negative press?
         TUCKER:  We actually have added a couple since all this
    began.
         In a separate interview yesterday, THE SPORTS BUSINESS DAILY
    spoke with STEVEN HERZ for his reactions to the risks Robinson
    faces in holding out.  Herz is a marketing expert, specializing
    in sports marketing and endorsements deals for athletes and
    sportscasters for RLR Associates, a sports television firm in New
    York.
         HERZ:  It's too early to say how it might affect him in the
    long-term.  You have to remember that, prior to Michael Jordan --
     which wasn't all that long ago -- almost no athletes would have
    a chance of being marketed right from the outset, right out of
    college.  So this is a very new phenomenon, where a guy can be
    marketable before he's ever proven himself on the court.  Having
    said that, in the short-term, I don't see this as something
    that's going to help him.  Companies tend to shy away from what
    potentially might be some backlash against perceived greed on his
    part.  The public has become somewhat accepting of player
    salaries, especially in basketball because it is seen as more of
    a partnership because of the salary cap.  But this seems to go
    beyonds the bounds of even greed, to a new frontier. ... If he
    comes in at $70 million, then he held out for nothing.  And if he
    comes in at $110 million, there's going to be a backlash -- not
    only from fans, but also from other players. ... I'd be careful
    to say that where his marketability will hurt him is in non-
    basketball categories.  If it's a basketball deal -- a shoe deal,
    an apparel deal -- that may still be OK.  The question will be
    outside of that realm.
         THE DAILY:  Are there companies that aren't afraid of
    negative publicity or a "bad-boy" image?
         HERZ:  I don't know what's being planned right now, but it's
    possible Nike has seized the moment on this.  [Robinson]
    certainly has the image.  The Big Dog is barking right now.
    Perhaps someone will try to wag his tail. ... It was Nike that
    gave [Charles Barkley] his platform.  And even Michael Jordan
    owes a debt of gratitude to Nike for creating the platform which
    he uses to springboard to become the most marketable athlete of
    all-time.  But if Nike or another big shoe company does not step
    in there and become a platform for Glenn Robinson, then he may
    have some trouble in the endorsement area.  The thing that I
    think is interesting about this year, is you have in the draft
    what people perceive, at least in the marketing realm, as the the
    next Michael Jordan -- and that's Grant Hill.  And Grant Hill has
    done nothing to dissaude that notion.  He did not have a
    protracted holdout, he showed up on time, he scores 22 points in
    his first game.  He's got it all.  The bright, big smile, the
    college diploma.  He's got what the NBA wants, and what marketers
    want.  If Glenn Robinson doesn't watch himself -- if he cares --
    I think he's going to have a difficult time assuming that mantle
    that Michael Jordan has left for the taking.
    

    Print | Tags: Milwaukee Bucks, NBA, Nike, People and Pop Culture
  • TV MONITOR: WHAT'S UP THIS WEEKEND?

         WEEKEND PREVIEW:  CBS will have show "Eye On Sports"
    Saturday from 4:30-6:00, which features boxing and the Leadville
    100 car race.  ABC will show college football, beginning at
    12:00.  NBC will have the NBA's "Inside Stuff" at 12:00, and show
    the Solheim Cup Golf tournament at 4:00.  On Sunday, Fox's "NFL
    Sunday," Lonnie Lardner will speak with Bears' linebacker Joe
    Cain.  On NBC's "NFL Live," Mike Ditka will speak with Dan
    Reeves, and Joe Gibbs will discuss via satellite player/coach
    relationships.  Jim Grey will speak with Steelers Pro Bowler
    Carlton Haselrig about the circumstances surrounding his leaving
    the team. On ESPN's "GameDay," Greg Garber examines the long term
    effects of continous concussions among NFL players.
         LAST NIGHT'S HIGHLIGHTS:  ESPN's Cover Story was on the
    documentary "Hoop Dreams."  Isiah Thomas: "For black males in
    this society, the options have been so narrowly defined that you
    have to get on one path and go, and if you don't stay on the path
    and you don't make it, then that is it" ("SportsCenter," ESPN,
    10/20).  In a special edition of "The SportsReporters," Dick
    Schaap asked Frank Gifford, Lesley Visser, and Mike Lupica for
    their top sports hero today.  Lesley Visser:  "Dan Jansen.  The
    most charismatic is Deion Sanders."  Mike Lupica and Frank
    Gifford both said Joe Montana.  Parting shots:  Frank Gifford
    compared Joe Montana with Jim Brown; Lesley Visser paid tribute
    to Martina Navratilova and her place in sports; Mike Lupica
    commented on Penn State; Dick Schaap took a shot at Deion Sanders
    for injuring himself while high-stepping into the end zone
    ("SportsReporters," ESPN, 10/20).
    

    Print | Tags: ABC, CBS, Chicago Bears, ESPN, NBA, NBC, News Corp./Fox, NFL, Pittsburgh Steelers, People and Pop Culture, Viacom, Walt Disney
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