Manchester United Lands Richest Kit Deal Ever Lions Owner William Clay Ford Passes Away Sights & Sounds From SXSW FiveThrityEight Website To Launch March 17 ESPN To Air Series On U.S.' Prep For World Cup Cowboys Mount Huge AT&T Letters On Stadium Concussion-In-Sports Doc Makes U.S. Debut Stars Attend UNC-Duke Game Briefs Ganassi Salutes Target For 25-Year Relationship
ACOG organizers said yesterday that they were within $100M of completing financing for their '96 budget of $1.6B. ACOG President William Payne said that contracts have been reached for 60% of the total financing. Most of the rest of financing will come from future revenue items such as ticket sales, Australian TV rights and future merchandise licensing. The final $100M will likely come the sale of more corporate sponsorships. Another potential revenue source is the sale to individuals of "commemorative Olympic bricks," which Payne said could raise millions of dollars. Home Depot, based in Atlanta, plans to market the bricks beginning in early November in its stores and through a special 800-number (Jerry Schwartz, N.Y. TIMES, 10/13).