SBD/12/Sports Media

OFF-YEAR FOR THE IRISH -- BAD NEWS FOR ABC, NBC

     In New York, Richard Sandomir notes Notre Dame's loss to
Boston College hurts both ABC and NBC for upcoming Irish
telecasts: "Although a weakened Notre Dame is still a potent draw
thanks to the school's faithful alumni, a middling Irish team is
nonetheless not as robust for ratings as one that is still in the
loop" for a national title.  In other college football news, ABC
bought the rights to the annual SEC championship game for
"substantially more" than the $1.8M it has been paying.  ABC
struck the deal in their exclusive negotiating period.  Regular
season SEC games will be carried by CBS (N.Y. TIMES, 10/12)
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