FORBES PROFILES CFL'S IMPROVED MANAGEMENT

     FORBES examines the "supply and demand" potential of the
CFL.  After losing money, Commissioner Larry Smith decided to
"improve management."  He recruited new owners for five teams,
imposed a salary cap of $2M per team and brought "smart
management and smart marketing" to the league.  While further
U.S. expansion (10 or 12 U.S. teams by '97) is planned, Smith
won't move into "cities that have an NFL team, games are mostly
played on Friday nights to avoid college and NFL schedules, and
the season begins and ends two months before the NFL's."  Smith
has doubled entry fees from $3M to $6M (Randall Lane, FORBES,
10/24 issue).
     BALTIMORE NAME GAME:  Baltimore's CFL owner Jim Speros "has
initiated talks with the NFL aimed a producing an out-of-court
settlement" over the Colts name.  Speros does not want an
expensive trial against the NFL and did acknowledge a settlement
"may leave his team unable to use the cherished Colts name" (Jon
Morgan, BALTIMORE SUN, 10/12).