SUSAN KERR has been promoted to Dir of Programming at CBS
Sports.  Kerr, who formerly served as Dir of Communications, will
have responsibility for "new business planning and development
and for special projects" at CBS Sports (THE DAILY).....Former
Bullets GM BOB FERRY confirmed he is a candidate to become Heat
GM (Baltimore SUN, 9/25).

     The latest venture of former S.F. Giants Owner BOB LURIE is
Par Golf Systems Inc., a nationwide tee-time reservation system
that "could become the TicketMaster of the links" (SAN FRANCISCO
CHRONICLE, 9/25)....Boxer/actor RANDALL "TEX" COBB has sued
Sports Illustrated for $150M over a '93 article alleging one of
his fights was fixed (AP, 9/24)....St. Louis attorney TOM O'TOOLE
has been offered the post of Championship Director of the '97
U.S. Senior Open at Olympia Fields Golf Club in Chicago (ST.
LOUIS POST-DISPATCH, 9/25)....In Anaheim, Steve Bisheff profiles
NHL "superstar-in-waiting" PAUL KARIYA of the Mighty Ducks:
"After just one brief, beautifully marketed year, the Mighty
Ducks already are the hottest sports team in the area. ... What
the Ducks didn't have was a star.  A marquee name.  Now they do"
(ORANGE COUNTY REGISTER, 9/24).  ESPN's PHIL SIMMS on his talks
with the Cardinals: "If they make me an offer I can't refuse,
then I'll hopefully go to the Cardinals" ("GameDay," ESPN,
9/25)....L.A. Kings President BRUCE MCNALL's Holmby Hills, CA,
home was put on the market at $5.59M (L.A. TIMES, 9/25).