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SBD/21/Sports Media
PRIME SPORTS, COMSAT VENTURE TO SPORTS PROGRAMMING
Published September 21, 1994
COMSAT Video Corp. and Prime Sports Network (PSN) "have
agreed to undertake a joint venture aimed at developing new
sports and entertainment programming." The Bethesda, MD-based
COMSAT Video owns the Nuggets, while PSN is a division of TCI,
the nation's largest cable company. COMSAT Video spokesperson
Paul Jacobson said that "while the agreement is sports directed,
it is not necessarily limited to sports programming" (Brooks
Boliek, HOLLYWOOD REPORTER, 9/20).
TCI FISHING FOR A TEAM? "A sports team may be the lure for
TCI," while COMSAT has plans in Denver to build a new $110M,
19,000-seat arena with a $20M TV center to be placed next door.
COMSAT reportedly is also interested in acquiring an NHL
franchise. Analyst Paul Maxwell of Media Business Corp. says the
COMSAT/TCI venture is a sure sign of TCI's desire to do more
sports, while COMSAT is bent on building a world class
entertainment center in Denver (Dinah Zeiger, DENVER POST,
9/20).




