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NEW NAME FOR RIVERFRONT? CITY AND COUNTY SPAR OVER RIGHTS
Published September 20, 1994
Officials from the city of Cincinnati and Hamilton County both want the right to sell a corporate sponsorship of Riverfront Stadium. On Monday, City Councilman Nick Vehr filed a motion that the city should consider selling Riverfront's naming rights and use the revenue to renovate Riverfront or help fund a new facility. County officials said they have been working on a similar proposal, and that if the name is sold, it should be sold by Hamilton County, which owns the stadium. The city leases the stadium and then subleases it to the Reds and the Bengals. Cincinnati Mayor Roxanne Qualls, who co-chairs the Stadium Task Force, said selling naming rights is being considered but any talk is "premature" (Patrick Crowley, CINCINNATI ENQUIRER, 9/20).