MWR's Kauffman Buys Stake In Ganassi Racing NBC Sports' NASCAR Coverage Still Garnering Praise Stewart Wants France At Council Meetings Mars Promotes Crispy M&Ms With Busch Videos Dillon's Wreck Seen As Wake-Up Call For NASCAR Dillon's Wreck Into Catchfence Mars Coke Zero 400 NASCAR To Stop Holding Banquets At Trump Doral NBC Generally Praised For NASCAR Coverage Expectations High For NASCAR On NBC NBC Lands New Advertisers For Race Coverage
SBD/14/Sponsorships Advertising Marketing
NASCAR SPONSORS HIT THE ROAD
Published September 14, 1994
"Is the Michael Kranefuss/Carl Haas venture into NASCAR skidding into oblivion," asks Raad Cawthon in this morning's ATLANTA CONSTITUTION. Kmart was expected to sponsor the team's car next season but, in the wake of announcing 100 store closings nationwide, the company "has now said it will not be an auto- racing sponsor next season." Cawthon also reports that Bill Davis is losing Terry Labonte "because he cannot find a sponsor for this Pontiac next season" (ATLANTA CONSTITUTION, 9/14).