MEGASIGNS MAY RUN INTO MEGA-PROBLEMS

     The Atlanta City Council will "take a second look" at a
proposed ordinance that favors Olympic sponsors after warnings
that a mega-sign law could land the city in the middle of a mega-
lawsuit.  An associate city attorney who specializes in zoning
issues, wrote a letter "cautioning" city council members not to
enact a measure that would "create a constitutional quagmire over
the rights of advertisers who are not directly connected with the
Games."  ACOG had hoped to reserve a maximum of 50 10-story high
signs to companies paying $40M to become sponsors of the Games.
One of the possible legal questions is whether the city
ordianance allowing sponsors access to the signs "represents an
unfair restraint of trade because it does not grant non-Olympic
advertisers equal access to the signs."  The city council is
expected to debate the sign issue this Wednesday (Lyle Harris,
ATLANTA CONSTITUTION, 9/10).