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SportsBusiness Journal Staff Writer Tripp Mickle

Tripp Mickle

Tripp Mickle covers motorsports, action sports and the Olympics for SportsBusiness Journal/Daily.

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With eye on cost, nutrition, team brings own cook

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John Youk looks up from a camouflage grill beneath a tent at Kentucky Speedway and eyes a Sprint Tower in the distance. He scans the numbers for Stewart-Haas drivers. “Patrick’s third fastest,” he says, nodding. “Stewart’s quick, sixth. We’ve got hot cars. Oh y...

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Tags: Franchises

More Stories by this Author

SportsBusiness Daily: WME Closes IMG Acquisition

William Morris Endeavor today closed its acquisition of IMG. WME-IMG co-CEO Patrick Whitesell sent employees an e-mail letting them know that the deal had been completed. He thanked staff for their hard work over the last few months as the deal closed. Whitesell wrote in his e-mail that he was loo ...

SportsBusiness Daily: Street League Skateboarding

Street League Skateboarding sold out of all of its official sponsorships for the first time since its inception in '10. The circuit, which was created by former pro skater and MTV star Rob Dyrdek , signed deals with Monster Energy, GoPro, PacSun and Cricket Wireless for this season. It also signed ...

SportsBusiness Daily: WME Closing On IMG Deal

Sources said that William Morris Endeavor’s $2.375B acquisition of IMG is expected to be finalized today. The deal was supposed to close last week but some minor issues pushed the closing into this week. In anticipation of WME taking control of the company, IMG Chair & CEO Mike Dolan thi ...

SportsBusiness Journal: Camping World extends NASCAR deal

Editor's note: This story is revised from the print edition. Camping World has extended its title sponsorship of NASCAR’s truck series through 2022. The recreational vehicle retailer, which became title sponsor of the series in 2009, signed a seven-year extension that will begin in 2 ...

Tags: Marketing and Sponsorship

SportsBusiness Journal: USA Swimming partners launch campaign

USA Swimming this week will launch its largest marketing campaign, a $500,000 effort called “Swim Today” that’s aimed at boosting swim participation. The campaign is being underwritten by nine of USA Swimming’s partners, including swimwear brands Arena, Speedo and Tyr, and ...

Tags: Leagues and Governing Bodies

SportsBusiness Journal: Agencies eye big prize in Franklin

Four-time Olympic gold medalist Missy Franklin turned down millions before the London Games to maintain her college eligibility, but the University of California swimmer’s parents have begun meeting with agents in preparation for her to turn pro next year. Franklin’s parents already h ...

Tags: Olympics

SportsBusiness Journal: Dew Tour expanding to four events

The Dew Tour is expanding from three to four events in 2014, and in the process is going to New York City for the first time. It will return to Ocean City, Md., (June 25-29) and Breckenridge, Colo., (Dec. 11-14) but drop two-time host San Francisco in favor of events for BMX and skateboarding in ...

Tags: Media

SportsBusiness Daily: Nationwide Signs Three-Year Deal With No. 88

Nationwide Insurance has signed a multiyear sponsorship agreement to become a primary sponsor of Dale Earnhardt Jr.’s No. 88 car for 12 races beginning next year. The three-year deal, which increases to 13 races in '16 and '17, closes out all of the open inventory on Earnhardt’s car. It ...

Tags: Nationwide Insurance, Marketing and Sponsorship

On The Ground: Nationwide signs on to Earnhardt Jr.'s No. 88 car in 3-year deal ...

Nationwide Insurance has signed a multi-year sponsorship agreement to become a primary sponsor of Dale Earnhardt Jr.’s No. 88 car for 12 races beginning next year. The three-year deal, which increases to 13 races in 2016 and 2017, closes out all of the open inventory on Earnhardt’s c ...

Tags: Nationwide Insurance, CES, ING, AIG, Motorsports, Sprint

SportsBusiness Daily Global: WME Expected To Close IMG Acquisition

William Morris Endeavor is expected to close its $2.375B acquisition of IMG as soon as Thursday, according to sources. The goal is to close the deal tomorrow, sources said, but talks on a few minor issues could push the closing into early next week. There is nothing at this point that is expected to ...

Tags: Finance, North America

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