About The Author

SportsBusiness Journal Staff Writer Tripp Mickle

Tripp Mickle

Tripp Mickle covers motorsports, action sports and the Olympics for SportsBusiness Journal/Daily.

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ISC Revenue Increases Despite Rain At Daytona, Sponsorships To Sell

04 / 08 / 14

Despite rain delaying this year's Daytona 500, ISC saw an increase in Q1 revenue from a year ago. Revenue rose to $131.8M for the quarter from $128.6M over the same period a year ago. Ticket revenue was flat at $30M, but revenue from sponsorships and TV rights rose slightly to $85.2M and food, bever...

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More Stories by this Author

08/09/13
Fox Sports Inks United SportsCar Rights Deal

Fox Sports has signed a five-year media rights deal with NASCAR’s Int’l Motor Sports Association (IMSA) to show the company's sports car racing series, United SportsCar Racing, which will debut next year following a merger between the Grand-Am and American Le Mans Series. Financial terms ...

08/07/13
NASCAR President Helton Discusses TV Deals

NASCAR President Mike Helton yesterday said that the sport’s new, $8.2B rights agreements with Fox and NBC offer it a chance to benefit from increased marketing and exposure. Fox this month will convert Speed into Fox Sports 1, and in the process will eliminate several NASCAR-specific shows. H ...

Tags: Media, NASCAR

08/07/13
ISC Announces Mixed-Use Development Plans

ISC today announced it plans to move forward with a mixed-use and entertainment development near its HQs across the street from Daytona Int'l Speedway. The company signed a 50-50 joint-venture agreement with Atlanta-based developer Jacoby Development for the project, which will be called One Daytona ...

08/01/13
Fox, NASCAR Close TV Rights Deal

Fox Sports and NASCAR closed a new $3.8B TV rights agreement that adds three Sprint Cup races, 14 Nationwide series races and two years to the deal the broadcaster cut with NASCAR last fall. The $3.8B price tag is $1.4B higher than Fox had agreed to pay through '22. The deal pushes NASCAR's total TV ...

07/24/13
NBC-NASCAR Deal Could Be Worth $4.4B

NBC will pay $4.4B over 10 years for rights to ESPN's entire NASCAR Sprint Cup package, plus half of Turner's six races, according to sources familiar with the deal. That represents a significant media rights increase for NASCAR over the more than $2.28B paid by ESPN and Turner combined for the same ...

Tags: Media, NASCAR, NBC, ESPN, TBS/TNT

07/23/13
NBC Sports Inks 10-Year NASCAR Deal

NBC will pay $4.4B over 10 years for rights to ESPN's entire NASCAR package, plus half of Turner's six races, according to sources familiar with the deal. That represents a significant media rights increase for NASCAR over the more than $2.28B paid by ESPN and Turner Sports combined for the same num ...

07/23/13
Kristina Schaefer Departs IMG For Teneo

Olympic marketer KRISTINA SCHAEFER has left IMG and joined Teneo Strategy as a Managing Dir. Teneo is a N.Y.-based firm that assists companies, governments and NGOs with everything from corporate strategy and investor relations to communications and governmental affairs. Schaefer, who spent 15 yea ...

Tags: People and Pop Culture, IMG

07/23/13
Nike, USATF Roll Out Retro Apparel

USA Track & Field and Nike today released a new line of retro apparel ahead of the team’s trip to Moscow for the IAAF World Track & Field Championships in August. The line commemorates the '80 USATF team that should have participated in the Moscow Games, which Team USA boycotted. It in ...

07/15/13
ESPN Releases New Sprint Cup Promo

ESPN today released a new commercial promoting its upcoming coverage of the final 17 races of the NASCAR Sprint Cup Series season. The spot, "Burnout," shows a series of past championship winners doing burnouts. An image of Richard Petty 's circling No. 43 car fades to Bill Elliott 's No. 9 an ...

07/12/13
Budweiser Sticking With Harvick, Not RCR

Budweiser will follow NASCAR driver Kevin Harvick to Stewart-Haas Racing in '14, bringing an end to its three-year relationship with Richard Childress Racing. A-B's flagship brand today will announce that it has signed a three-year deal with Stewart-Haas that makes it the primary sponsor for ...

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