About The Author

SportsBusiness Journal Staff Writer Tripp Mickle

Tripp Mickle

Tripp Mickle covers motorsports, action sports and the Olympics for SportsBusiness Journal/Daily.

Featured Story

IMG Hires Longtime Ogilvy & Mather Exec Doug Scott To Fill New Position

Published in SportsBusiness Daily on 08 / 19 / 14

IMG today announced the hiring of longtime Ogilvy & Mather exec DOUG SCOTT as VP/Marketing & Brand Solutions. The position is a new one at IMG and is designed to add creative expertise to the company’s sales and consulting group. Scott will report to IMG President of Global Sales GR...

Read More

Tags: People and Pop Culture, IMG

More Stories by this Author

10/09/13
SportsBusiness Daily: Company Focuses On Track Sponsorships

Former Charlotte Motor Speedway President Humpy Wheeler yesterday announced the formation of a new company that will represent grassroots racetracks nationwide in national sponsorship sales. The company, Speedway Benefits, has gotten commitments from 400 of the 1,200 grassroots racetracks around the ...

Tags: Marketing and Sponsorship

10/09/13
SportsBusiness Daily: Sports Investment Bank Signs Olympic Hopeful

Sports investment bank Park Lane has signed an endorsement deal with Olympic speedskating hopeful Elli Ochowicz. It is the investment bank’s first athlete endorsement. The deal, which is in an unusual category for athlete endorsements, comes at a time Olympic hopefuls are pursuing funding thro ...

Tags: Marketing and Sponsorship

10/08/13
SportsBusiness Daily: Wheeler Forms Speedway Benefits

Former Charlotte Motor Speedway President Humpy Wheeler today announced the formation of a new company that will represent grassroots racetracks nationwide in national sponsorship sales. The company, Speedway Benefits, has gotten commitments from 400 of the 1,200 grassroots racetracks around the c ...

10/07/13
SportsBusiness Journal: Fox deal a milestone for Red Bull

Two years after its inception, Red Bull Media House has signed its first TV rights deal with a major broadcaster. Fox Sports has acquired the rights to four Red Bull signature competitions — Crashed Ice, X-Fighters, Cliff Diving and Air Race — beginning in 2014. Financial terms of the ...

Tags: Media

10/07/13
SportsBusiness Journal: Penske seeking revenue growth

Roger Penske arrived at last year’s NASCAR awards banquet in Las Vegas eager to talk to MillerCoors CEO Tom Long. A few weeks earlier, Brad Keselowski gave Penske Racing and Miller Lite their first NASCAR championship, and Penske wanted to extend both the driver’s and sponsor’s con ...

Tags: Marketing and Sponsorship

10/07/13
SportsBusiness Journal: NASCAR stays course on TV

EDITOR’S NOTE: After this story was filed on Thursday, NASCAR over the weekend rejected a formal proposal from its broadcast partners that would have seen Fox and NBC begin televising the sport in 2014. NASCAR’s VP of Broadcast and Production Steve Herbst said, “While we w ...

Tags: Media

10/03/13
SportsBusiness Daily: ESPN Nixes Int'l X Games Events

ESPN today announced that it was shuttering its Global X Games property after one year and concentrating instead on its Winter and Summer X events in the U.S. The company said the economics of events in Barcelona, Munich, Foz do Iguacu and Tignes were not sustainable. The announcement brings an end ...

10/03/13
SportsBusiness Daily: ISC Sees Slight Boost In Q3 Revenue

International Speedway Corp. credited stabilizing ticket and sponsorship sales with boosting its Q3 revenue to $117M, a 1% increase from the same period last year. Total revenue for the first nine months of the year is up slightly from $422.9M in '12 to $423.9M this year. ISC Vice Chair & CEO Le ...

Tags: Finance, International Speedway Corp.

10/03/13
SportsBusiness Daily: NASCAR Releasing "Redline" For iOS

NASCAR today will release its first iPad and iPhone game called “NASCAR: Redline.” Developed by Eutechnyx, the game costs $4.99 and works on all iOS devices. The game is strategy-based and does not require steering or racing, but players are given real situations and have to determine wh ...

10/02/13
SportsBusiness Daily: Penske Re-Ups With Keselowski, Miller Lite

Penske Racing has signed new deals with driver Brad Keselowski and Miller Lite that will keep last year’s Sprint Cup champion and sponsor together through ‘17. The new sponsorship agreement extends a partnership that Penske Racing began in ‘91 but ends Miller Lite’s 23-year r ...

Tags: Marketing and Sponsorship, Penske Corp., MillerCoors

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug