About The Author

SportsBusiness Journal Staff Writer Tripp Mickle

Tripp Mickle

Tripp Mickle covers motorsports, action sports and the Olympics for SportsBusiness Journal/Daily.

Featured Story

ISC Revenue Increases Despite Rain At Daytona, Sponsorships To Sell

04 / 08 / 14

Despite rain delaying this year's Daytona 500, ISC saw an increase in Q1 revenue from a year ago. Revenue rose to $131.8M for the quarter from $128.6M over the same period a year ago. Ticket revenue was flat at $30M, but revenue from sponsorships and TV rights rose slightly to $85.2M and food, bever...

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More Stories by this Author

03/07/12
SMI Posts A Net Loss For '11

Challenging economic conditions and decreased ticket prices swung Speedway Motorsports Inc. to a net loss in '11. The company today reported a net loss of of $6.4M compared to net gain of $44.5M in '10. Its total revenues increased by $3.6M largely as a result of a $7M increase in event-related reve ...

Tags: Finance, Speedway Motorsports Inc.

03/07/12
SMI Swings Net Loss For FY '11

Challenging economic conditions and decreased ticket prices swung Speedway Motorsports Inc. to a net loss in '11. The company today reported a net loss of $6.4M compared to a net gain of $44.5M in '10. Total revenues increased by $3.6M largely as a result of a $7M increase in event-related revenue, ...

03/06/12
Compensation For Top ISC Execs Down

In an effort to control expenses in '11, Int'l Speedway Corp. eliminated cash bonuses for all execs and instead awarded restricted stock. As a result, total compensation for ISC Vice Chair & CEO LESA FRANCE KENNEDY declined 15.6% from '10 to $791,595, according to a recent security filing. Ken ...

Tags: People and Pop Culture, International Speedway Corp.

03/05/12
Lucas Oil Re-Signs With AMA Motocross Series

Lucas Oil has signed a multiyear extension of its title sponsorship of the AMA Motocross series. The company will continue to sponsor and manage television production for the 12-race series, which is managed by MX Sports Pro Racing and Alli Sports. Financial terms of the deal were not available ...

Tags: Marketing and Sponsorship

02/24/12
A-B Trades Shootout Entitlement For Duels

Anheuser-Busch has expanded its relationship with Daytona Int'l Speedway, adding entitlement rights to the Duel races and Speedweeks, the 10-day stretch of stock-car races from the Shootout to the Daytona 500. Its Budweiser brand also will become the presenting sponsor of a pre-race concert and segm ...

Tags: NASCAR Season Preview, Anheuser Busch

02/17/12
FanVision Signs Deal With NASCAR

FanVision has signed a five-year deal with NASCAR that will see its multimedia handsets made available to fans throughout all Sprint Cup Series race weekends. FanVision will rent its third generation controller with a 4.3-inch screen for $59.99 for all 38 races. There will be live broadcasts with mu ...

Tags: Media

02/16/12
Auto Plus To Sponsor Gainesville NHRA Venue

Uni-Select USA and its chain of auto retail stores known as Auto Plus have signed a naming-rights sponsorship for the NHRA's drag strip in Gainesville, Fla. The drag strip will be known as Auto-Plus Raceway. Terms of the agreement were not available. In addition to the naming-rights deal, the retail ...

02/15/12
Sunoco To Sponsor Speed's Pre-Race Show

Speed signed a multi-million dollar advertising deal with Sunoco that will see the official fuel of NASCAR become the presenting sponsor of the net's "RaceDay" broadcast. The Home Depot previously held that advertising position but dropped it last season. The show, which takes place at the track pri ...

Tags: Marketing and Sponsorship, Speed Channel

02/08/12
Rothenberg Named Chair Of Grand Prix Sports

ALAN ROTHENBERG , the '94 FIFA World Cup Chair, today was named Chair for Grand Prix Sports, an L.A.-based sports agency that owns the exclusive rights to Rugby Sevens in the U.S. Rothenberg’s agency, Premier Partnerships, which he founded with RANDY BERNSTEIN , will handle Grand Prix’ ...

Tags: People and Pop Culture

02/06/12
Global RallyCross, SMI Reach Deal

Global RallyCross and Speedway Motorsports Inc. reached an agreement late last week that will see the series take five of its events to SMI-owned racetracks this year. Global RallyCross grew out of the X Games and features action sports stars like Travis Pastrana and Brian Deegan racing each ot ...

Tags: Leagues and Governing Bodies

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