About The Author

Staff writer Preston Bounds

Preston Bounds

Preston Bounds is an assistant editor for SportsBusiness Daily/Journal.

Featured Story

Index Ranks Beckham Jr.'s Brand Hottest Among Under-25 Athletes

Published in SportsBusiness Daily on 07 / 11 / 17

Giants WR Odell Beckham Jr. is the athlete with the hottest brand under the age of 25, according to a new index being released today by sports and entertainment marketing agency Charge. The Charge 25 Under 25 Index ranked the top 25 young athletes based on their brand energy, which includes s...

Read More

More Stories by this Author

SportsBusiness Daily: High Demand For Red Wings Finale At The Joe

Joe Louis Arena hosts its final two Red Wings games this weekend before the team moves to the new Little Caesars Arena. SeatGeek data shows Sunday's game against the Devils is the most in-demand Red Wings game, regular-season or playoffs, since the secondary ticketing aggregator began tracking ...

SportsBusiness Daily: Miguel Cabrera Tops Marketable Int'l MLBers

Tigers 1B Miguel Cabrera is baseball’s most marketable international player, according to a survey of sports business execs and media personalities conducted by THE DAILY . Cabrera -- who owns a World Series title, two AL MVP awards and famously captured the Triple Crown in ’12 -- e ...

Tags: MLB Season Preview

SportsBusiness Daily: Angels' Mike Trout Is MLB's Most Marketable

Angels CF Mike Trout is the most marketable player in MLB, according to a survey of sports business execs, analysts and media members conducted by THE DAILY . Trout, Nationals RF Bryce Harper and Cubs 3B Kris Bryant constitute a trio of players under the age of 26 who finished well ahead of the ...

Tags: MLB Season Preview

SportsBusiness Daily: WWE Gets Social/Digital For WrestleMania

WWE this weekend is rolling out a variety of social/digital activations around Sunday's WrestleMania 33 PPV event at Camping World Stadium in Orlando. On Snapchat, users starting today will be able to use a special Undertaker -themed augmented reality lens, leveraging one of WWE's biggest star ...

SportsBusiness Daily: Braves Launch Marketing Effort For New Venue

The Braves yesterday launched their new marketing campaign for SunTrust Park, titled "Welcome Home" and developed in collaboration with SME, N.Y. Early activation emphasizes the team's connection with fans and promises a family-friendly atmosphere at the new venue. Braves VP/Marketing Adam Zimmerman ...

Tags: Franchises, Atlanta Braves, MLB

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug