About The Author

Staff writer Preston Bounds

Preston Bounds

Preston Bounds is a staff writer for SportsBusiness Daily/Journal.

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A's Rely On Humor, Players' Personalities In Latest TV Advertising Campaign

Published in SportsBusiness Daily on 03 / 26 / 15

The A's are among the growing crop of MLB teams using humorous themes and a light-hearted approach in their local advertising, as evidenced by the latest iteration of their "Green Collar Baseball" campaign. The effort from the team and its advertising agency, Hub Strategy & Communication, S.F., ...

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Tags: Franchises, Oakland Athletics, MLB

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03/26/15
SportsBusiness Daily: A's Launch Latest TV Ad Campaign

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Tags: Franchises, Oakland Athletics, MLB

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Tags: People and Pop Culture, NASCAR

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Tags: People and Pop Culture

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