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Mike Chupita

Mike Chupita is a staff writer for SportsBusiness Daily/Journal.

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Drew Brees Invests In Fanchest, Will Promote Brand During Holidays

Published in SportsBusiness Daily on 11 / 10 / 17

Brooklyn-based Fanchest announced Saints QB Drew Brees as an investor in the sports gift basket company. Brees is joining Fanchest during their Series seed round of investments. Fanchest co-Founder Dan Weinberg said, “Drew really liked th...

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11/10/17
SportsBusiness Daily: Drew Brees Invests In Fanchest

Brooklyn-based Fanchest announced Saints QB Drew Brees as an investor in the sports gift basket company. Brees is joining Fanchest during their Series seed round of investments. Fanchest co-Founder Dan Weinberg said, “Drew really liked th ...

11/03/17
SportsBusiness Daily: Current Events Making Marketers' Jobs Harder

With sports in the middle of a nationwide debate over political and cultural issues, marketers say that finding a way to reach fans has become a more difficult task. During the first panel discussion on Day 2 of the ’17 Sports Marketing Symposium, 76ers CMO Katie O’Reilly said, “ ...

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11/03/17
SportsBusiness Daily: Fragmentation Is Impacting Sports Content

The fragmentation of sports content has sometimes made it difficult to collect an exact number on how many eyeballs are consuming a specific event. During a panel discussion on Day 2 of the '17 Stadium Sports Marketing Symposium, Publicis Media Sports Senior VP Jeff Garrant said, “Fragmentat ...

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11/03/17
SportsBusiness Daily: Brands Navigate New Outlets To Reach Fans

Media content has always been an asset for brands, and in recent years the mediums in which media content can be found has changed. Now brands must decipher the most effective way to reach their consumers on these new mediums. Frito-Lay Senior Dir of Marketing Christina Clarke at the '17 Stadium S ...

Tags: Marketing Symposium

11/02/17
SportsBusiness Daily: Barstool's Nardini Disappointed By End Of ESPN Deal

Barstool Sports CEO Erika Nardini was at the center of a controversy between Barstool and ESPN after the network canceled “Barstool Van Talk” in October after just one episode. Speaking on Day 1 of the ’17 Stadium Sports Marketing Symposium, Nardini said, “Barstool is a bra ...

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11/02/17
SportsBusiness Daily: Digital Companies Embrace Non-Traditional Media

Utilizing platforms on the internet, digital sports companies have been able to attract younger audiences that have been straying away from traditional media. Speaking on Day 1 of ’17 Stadium Sports Marketing Symposium, Barstool Sports CEO Erika Nardini said, “I’m not spend ...

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11/02/17
SportsBusiness Daily: Sports Consumption Still High Despite Low Ratings

People in the sports industry have been searching for answers to the television ratings decline in an era of ever-changing viewing habits, but panelists on Day 1 of the ’17 Stadium Sports Marketing Symposium had a relatively optimistic take. NHL Exec VP & CRO Keith Wachtel said, “T ...

Tags: Marketing Symposium

11/02/17
SportsBusiness Daily: Attracting Potential Esports Sponsors A Challenge

One of the hottest topics in the sports world has been the rise in popularity of esports. During a panel session on Day 1 of the ’17 Stadium Sports Marketing Symposium, FanAI Founder & CEO Johannes Waldstein said he believes esports is rising because it is approachable. Waldstein: &ldquo ...

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11/01/17
SportsBusiness Daily: NFL's Renie Anderson Talks Player Protests

NFL Senior VP/Sponsorship & Partnership Management Renie Anderson knew that one of the first questions she would be asked today at the ’17 Sports Marketing Symposium would be about the debate sparked by NFL players kneeling during the ...

10/19/17
SportsBusiness Daily: Going Off The Grid

"Going Off The Grid" is a weekly survey of sports execs and personalities offering their thoughts on a handful of pressing (and trivial) issues in sports and pop culture. This week, panelists discuss their favorite Halloween costume and their first NBA memory. Bucks Chief Digital Office ...

Tags: People and Pop Culture

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