IMG Learfield Signs Deals With Troy, UTEP

IMG Learfield Ticket Solutions has signed deals to handle marketing and sales for Troy Univ. and the Univ. of Texas-El Paso. The Troy operation will be managed onsite by Michael Watson, who was one of the top account execs at the Univ. of Tennessee. IMG Learfield will focus on increasing sales of se ...

Tags: Colleges, IMG

Web.com To Title PGA Tour's Developmental Tour

Web.com, an online marketing and web design service, will immediately replace Nationwide as the umbrella sponsor of the PGA Tour’s developmental tour. Web.com, based in Jacksonville, just 20 miles from the PGA Tour’s Ponte Vedra HQs, will assume sponsorship today, meaning this week&rsqu ...

Tags: Marketing and Sponsorship, PGA Tour

Nationwide Tour Will Become Web.com Tour

Web.com, an online marketing and web design service, will immediately replace Nationwide as the umbrella sponsor of the PGA Tour’s developmental tour, industry sources said. The PGA Tour has scheduled an announcement for this morning in Bethesda, Md., where this week’s AT&T Nati ...

Cox Media Group Invests In iHigh

Cox Media Group has made an $11.7M investment in iHigh, the digital TV platform and online network for youth teams and other groups who want to broadcast their events. iHigh said the investment will be used to charge the company’s product development and expansion. The company, started by Jim ...

Crowne Plaza Invitational To Feature "Plum" Promotion

When Crowne Plaza launched a new brand identity campaign late last year, the upscale hotel chose to emphasize one of its primary colors -- plum -- in its marketing and advertising. This week’s PGA Tour Crowne Plaza Invitational at Colonial will be the hotel’s first chance to put that plu ...

Tags: Marketing and Sponsorship, PGA Tour

IMG College Adds OU, Two NASCAR Tracks

The stadium seating division of IMG College has added new clients -- the Univ. of Oklahoma and two NASCAR speedways -- that grow and expand the division's business. IMG College now has stadium seating deals with 120 schools that call for the company to sell rented seat backs to ticket holders. At OU ...

Tags: Facilities, IMG

Byron Nelson Tourney Unveils Social Media Initiatives

This week’s PGA Tour HP Byron Nelson Championship, which began today in Dallas, will unveil several new social media initiatives designed to connect with and reward fans at TPC Las Colinas. Twitter posts tagged with #HPBNC will be streamed on full-color, big screen TVs and scoreboards. The Cad ...

Tags: Events and Attractions, PGA Tour

HP Byron Nelson Unveils Social Media Plans

This week’s PGA Tour HP Byron Nelson Championship, which tees off today in Dallas, will unveil several new social media initiatives designed to connect with and reward fans at TPC Las Colinas. Twitter posts tagged with #HPBNC will be streamed on full-color, big screen TVs and scoreboards. The ...

IMG Files Motion Against Jon Wagner

IMG Worldwide filed a motion and was granted a temporary restraining order against Jon Wagner, prohibiting the former IMG golf agent from signing IMG players or hiring IMG employees. The Cuyahoga County common pleas court issued the restraining order to restrict Wagner from signing golfers who are c ...

Tags: Labor and Agents, IMG

ACC, ESPN Renegotiate TV Rights Deal

Expansion paid off handsomely for the ACC. The conference's newly renegotiated media contract with ESPN -- announced today -- will pay $3.6B over the next 15 years, an average of $240M per year, according to industry sources. That's just shy of the record $250M deal the Pac-12 negotiated w ...