About The Author

Michael Smith

Michael Smith covers colleges, golf and lacrosse for SportsBusiness Journal/Daily.

Featured Story

Call-ing Card: Arkansas Files Trademark For "Wooo Pig Sooie" Chant

Published in SportsBusiness Daily on 07 / 21 / 14

Univ. of Arkansas fans have been calling the hogs nearly as long as their Razorbacks have been playing football, making “Wooo Pig Sooie” one of the most recognizable cheers in collegiate athletics. Now the school is making its claim to the cheer legally binding by obtaining a sound ...

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Tags: Marketing and Sponsorship, SEC

More Stories by this Author

SportsBusiness Daily: MLL Commish David Gross Talks League Affairs

Major League Lacrosse is in Charlotte this weekend for its annual All-Star Game, presented by Moe’s Southwest Grill, and MLL Commissioner David Gross spent an hour with the SBD/SBJ editorial staff Thursday afternoon discussing the state of the eight-team league. Gross tackled several different ...

Tags: Leagues and Governing Bodies, Major League Lacrosse

SportsBusiness Daily: WVU, IMG Ink Multimedia Rights Deal

West Virginia’s long and winding road to a multimedia rights agreement came to a conclusion today when it signed a 12-year deal worth more than $80M with IMG College. The two sides originally came to terms in January, but in February the process was halted because of complaints about the biddi ...

SportsBusiness Daily: Pac-12 Launches Beta Test Of New Website

The Pac-12 launched a beta test of its redesigned conference website today. The new site at  beta.pac-12.com features enhanced video capability, an improved mobile experience and new social media features and content, both through its own site and links to school sites through the Pac-12 ...

Tags: Media

SportsBusiness Daily: Feng To Endorse Commerce Hotel & Casino

China's Shanshan Feng , the world's No. 6 ranked female golfer, has signed an endorsement deal with the Commerce Hotel & Casino. The deal was negotiated on Commerce's behalf by Raleigh-based marketing agency PSE-3. Feng last year became the first golfer from mainland China to win a women's or m ...

SportsBusiness Journal: Upper Deck issues Notre Dame cards

Upper Deck’s first set of Notre Dame football trading cards hits store shelves this week. The sets will range in price from $20 to $48 and will sell in big-box retailers such as Wal-Mart and Target, as well as in smaller hobby and card shops. ...

Tags: Colleges

SportsBusiness Journal: PGA looks to open N.Y. office

The moving truck sitting in Kevin Ring’s Cleveland driveway last week won’t be going to Florida after all. The PGA of America’s chief marketer will be going to New York instead. Ring ...

Tags: Leagues and Governing Bodies

SportsBusiness Daily: Watson Signs New Deal With Transamerica

Wasserman Media Golf wasted little time after signing eight-time major winner Tom Watson to represent his sales and marketing in striking its first deal. The agency has secured a sponsorship from Transamerica, and Watson beginning today at the Champions Tour Constellation Senior Players Champio ...

Tags: Golf, Marketing and Sponsorship

SportsBusiness Daily: WMG Signs Tom Watson For Marketing

Wasserman Media Group’s golf division has signed eight-time major winner Tom Watson to represent his sales and marketing. The agency will seek endorsement and marketing opportunities for Watson, but Assured Management Company’s Steve Glassman will continue to serve as Watson’s ...

SportsBusiness Journal: PrimeSport deal boosts college presence

Two companies deep in the college hospitality space are joining forces. PrimeSport, the official hospitality provider for the BCS championship game and the Final Four, has acquired Premiere Global Sports, an agency with several individual school relationships. ...

Tags: Colleges

SportsBusiness Journal: PlayOn!, HS group plan national network

David Rudolph envisions a day in the not-too-distant future when every high school sporting event — all 2.1 million of them — will be streamed somewhere. They’ll go to websites, mobile devices and, Rudolph eventually believes, a digital network that’s the home for strictly ...

Tags: Media

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