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Michael Smith

Michael Smith covers colleges, golf and lacrosse for SportsBusiness Journal/Daily.

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CAA Sports buys Fermata

Published in SportsBusiness Journal on 04 / 27 / 15

There were some new faces at Creative Artists Agency’s annual company retreat last week at La Costa Resort & Spa. Fermata Partners’ four co-founders were among those in attendance at the retreat, where they were introduced as the newest members of the CAA Sports team. CAA Sports f...

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Tags: Colleges, Marketing and Sponsorship

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SportsBusiness Journal: Jell-O, Chobani at 20 schools

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Tags: Colleges

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SportsBusiness Daily: IMG College To Handle EMU Rights

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SportsBusiness Journal: Fermata offers licensing challenge

With more than 200 licensing clients and a 96 percent renewal rate, Collegiate Licensing Co. has seldom felt much of a challenge from competitors. That appears to be changing. Atlanta-based Fermata Partners, a company founded by four former CLC executives, won two big pieces of licensing business ...

Tags: Colleges

SportsBusiness Journal: Getting the studio into the mix

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SportsBusiness Journal: Does IMG College face shifts in market?

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Tags: Colleges

SportsBusiness Journal: Underdog JMI's big bid wins over UK

Tom Stultz had just putted out during a round of golf last month in Pawleys Island, S.C., when he noticed a voicemail on his cellphone. “This is the call you’ve been waiting for, and now I can’t get in touch with you,” Jason Schlafer, the University of Kentucky’s sen ...

Tags: Colleges

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University of Arkansas fans have been calling the hogs nearly as long as their Razorbacks have been playing football, making “Wooo Pig Sooie” one of the most recognizable cheers in collegiate athletics. Now the school is making its claim to the cheer legally binding by obtaining a sou ...

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