About The Author

Michael Smith

Michael Smith covers colleges, golf and lacrosse for SportsBusiness Journal/Daily.

Featured Story

Van Wagner adds WCC, three schools

Published in SportsBusiness Journal on 10 / 17 / 16

Van Wagner Sports & Entertainment deepened its pool of college clients by acquiring the multimedia rights to the West Coast Conference and three of its member schools. Loyola Marymount, Pepperdine and San Francisco signed deals in recent weeks to turn over their marketing and media rights to ...

Read More

Tags: Colleges

More Stories by this Author

SportsBusiness Journal: Learfield to sponsor college forum

Learfield, the multimedia rights holder that has partnerships with more than 100 colleges, has agreed with Street & Smith’s SportsBusiness Journal/Daily to title sponsor the annual Intercollegiate Athletics Forum in New York. This week’s announcement of Learfield’s title spo ...

Tags: Events and Attractions, Colleges

SportsBusiness Journal: Fox gains Villanova multimedia rights

Fox Sports has strengthened its business hold in the Big East Conference with a new multimedia rights agreement at Villanova University. Villanova, which earlier agreed to break off negotiations with its former rights holder, IMG College, will begin working with Fox at the start of the 2016-17 ac ...

Tags: Colleges

SportsBusiness Journal: Company Watch: 3 Point Productions

As Pat Walker stood on the sidelines of a National Lacrosse League game in Seattle four years ago, he never envisioned that his company might transform into one of the leading event producers in the collegiate marketplace. The plan for 3 Point P ...

Tags: Events and Attractions

SportsBusiness Daily: Villanova, IMG College To Part Ways

Villanova and IMG College have agreed to part ways after attempts to negotiate an extension failed. IMG College had been Villanova’s multimedia rights holder since '01, going back to the days when ISP Sports ran the Wildcats’ property. Villanova’s contract with IMG expired last Jul ...

SportsBusiness Journal: PGA Tour moves licensing business

Fermata Partners has supplanted IMG as the PGA Tour’s trademark licensing agency, ending a 20-year commercial relationship between the tour and IMG. Atlanta-based Fermata, a division of CAA Sports, takes over the tour’s global licensing business exclusively as part of a new long-term ...

Tags: Marketing and Sponsorship

SportsBusiness Journal: Unhappy New Year’s

The New Year’s Day hangover was nothing compared to the pounding headache the College Football Playoff and ESPN have with their favorite partygoers. Marketers with deep investments in the CFP — $20 million to $30 million annually for title sponsors — say scheduling the ...

Tags: Colleges, Media

SportsBusiness Journal: Gilbert, WPP invest in technology fund

Cleveland Cavaliers owner Dan Gilbert and advertising giant WPP have combined to contribute $35 million into a new investment fund they’re calling Courtside Ventures. The venture capital fund will work with Bruin Sports Capital in a partnership to invest in early stage technology and media ...

Tags: Finance

SportsBusiness Daily: Cheez-It Launches Promo Around Final Four

Kellogg’s Cheez-It brand has launched a college basketball promotion called “Munch Mania,” with the winners going to the Final Four semifinals in Houston. As part of the agreement, Kellogg’s has struck two-year sponsorship deals with 15 colleges through rights holder IMG Coll ...

Tags: Marketing and Sponsorship

SportsBusiness Journal: CFP stays conservative on hospitality

The College Football Playoff had two primary decisions to make about hospitality sales for year two, officials said. Should they adjust the pricing on packages for the championship game in Glendale, Ariz., and should they increase the number of ...

Tags: Colleges, Events and Attractions, Marketing and Sponsorship

SportsBusiness Journal: Whitener sees opportunities in tech

Gordon Whitener has his fingerprints on up to a dozen businesses at any given time. Some he owns, some he consults with, and some he guides from a distance. His business, The Whitener Co., typically invests in businesses — a portion of which are sports-related — that play in the media a ...

Tags: Finance

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug