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Michael Smith

Michael Smith covers colleges, golf and lacrosse for SportsBusiness Journal/Daily.

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IMG College To Handle Multimedia Rights For Eastern Michigan Univ.

Published in SportsBusiness Daily on 07 / 29 / 14

Eastern Michigan Univ. today will announce that it has signed IMG College to represent its multimedia rights. The five-year agreement gives IMG College the rights to all of the university's advertising and sponsorship inventory. Financial terms of the deal were not immediately available. The school ...

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SportsBusiness Daily: Chevron To Activate Heavily Around Stanford-USC

USC sponsor Chevron will be activating heavily at the L.A. Memorial Coliseum Saturday before and during the school's game against No. 4 Stanford. Chevron, which has a long-term partnership with USC Sports Properties, the marketing arm run by Fox Sports, will unveil its STEM Zone exhibit for the firs ...

Tags: Marketing and Sponsorship, Chevron Corp.

SportsBusiness Journal: Phizzle hits campus with Learfield

A San Francisco-based mobile marketing company with several pro clients is moving into the college space. Phizzle, which runs text message and in-venue video board programs for a handful of NBA and NHL teams, has arranged with Learfield Sports to work with its 50 schools on a variety of fan engagem ...

Tags: Colleges

SportsBusiness Journal: Talent runs deep in Swofford family

Growing up in the Swofford house in the hills of North Wilkesboro, N.C., meant two things — you played sports and you played an instrument. The youngest of four boys, John Swofford capably picked up the sports requirement. The music gene somehow escaped him. His older brothers, Carl, Jim ...

Tags: In-Depth, Colleges

SportsBusiness Journal: Calm in the realignment storm

ACC Commissioner John Swofford commanded the podium with confidence a few weeks ago when he declared his conference as the most formidable collection of basketball schools ever assembled. The university presidents in the ACC call him their “quiet leader,” but Swofford, nattily attired ...

Tags: In-Depth, Colleges

SportsBusiness Journal: Grey Goose signs as PGA Tour partner

Grey Goose vodka, a French brand with a substantial footprint in golf, has signed a three-year agreement to become an official marketing partner with the PGA Tour. The deal will run through the 2016 golf season and provide Grey Goose with the de ...

Tags: Marketing and Sponsorship

SportsBusiness Daily: Purdue AD Morgan Burke Talks NCAA's Future

Two of the most influential ADs in the country -- Purdue’s Morgan Burke and Missouri’s Mike Alden -- went before the NCAA this week to stump for a greater role in the association’s governance. NCAA President Mark Emmert and the Division I BOD heard them say that ADs should be part ...

Tags: Colleges, NCAA

SportsBusiness Daily: Lagardère Finalizes Deal For Crown Sports, Danzi

Lagardère Unlimited has acquired golf player representation firm Crown Sports Management and hired Jay Danzi, agent to rising star Jordan Spieth. Crown Sports Management and Danzi bring with them 24 PGA Tour players and will increase Lagardère Unlimited's PGA Tour client list to 43 pla ...

Tags: Labor and Agents

SportsBusiness Journal: Lagardère in talks to add golf agents

Editor's note: This is story is updated from the print edition. Lagardère Unlimited is in discussions to build on its formidable golf practice through a series of acquisitions and executive hires, including Crown Sports Management and the agent who represents rising PGA Tour star Jorda ...

Tags: Labor and Agents

SportsBusiness Journal: ShotLink to be more portable

As the PGA Tour grows beyond any recognizable borders, it is discovering the need to advance the way it does business. That’s already the case for Steve Evans, the tour’s senior vice president of information systems. One of Evans’ responsibilities is oversight of ShotLink, the t ...

Tags: Leagues and Governing Bodies

SportsBusiness Journal: FSU launching Bowden line

Florida State University and its legendary former football coach, Bobby Bowden, are launching a first-of-its-kind line of T-shirts, hats, a book and other products with a specially designed Bowden logo. Bowden had stayed under the radar for most ...

Tags: Colleges

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