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Michael Smith

Michael Smith covers colleges, golf and lacrosse for SportsBusiness Journal/Daily.

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Big West Conference Signs Five-Year Deal To Make Learfield Its Sponsorship Sales Agency

Published in SportsBusiness Daily on 09 / 16 / 14

The Big West Conference has signed Learfield Sports to a five-year deal to be the league’s sponsorship sales agency. The conference’s rights add to Learfield’s presence in the California-based Big West. Learfield already owns the multimedia and sponsorship rights at Cal Poly, Cal S...

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Tags: Marketing and Sponsorship

More Stories by this Author

02/10/14
SportsBusiness Journal: PGA Tour opens multi-event sales center

The PGA Tour has launched a call center from its Florida headquarters to sell tickets for four of its tournaments. A staff of 12 newly hired sales executives began work last week in a repurposed section of the media center at TPC Sawgrass, the golf course that hosts The Players Championship. They ...

Tags: Leagues and Governing Bodies

02/10/14
SportsBusiness Journal: KPMG extends Mickelson deal

Phil Mickelson entered the hotel ballroom and walked across the stage, where an exclusive gathering of KPMG partners awaited. In his right arm, Mickelson cradled the Claret Jug like a football, the trophy from his stunning come-from-behind win at the British Open last year. And here he was, a ...

Tags: Marketing and Sponsorship

02/04/14
SportsBusiness Daily: Learfield Sports Acquires Nelligan Sports

Learfield Sports has acquired Nelligan Sports, a deal that will move all of Nelligan’s 41 college properties under the Learfield banner and further consolidate the college sports marketing space. Learfield and Nelligan finalized the deal yesterday after months of negotiations and an announceme ...

Tags: Finance

02/04/14
SportsBusiness Daily: Learfield Acquires Nelligan Sports

Learfield Sports is acquiring Nelligan Sports in a move that will further consolidate the college sports marketing space. Learfield and Nelligan finalized the deal yesterday and an announcement is expected later today. Nelligan, which was founded in '99 by T.J. Nelligan and has 85 employees, will ...

02/03/14
SportsBusiness Journal: ND renovation goes beyond athletics

Tradition-rich Notre Dame is taking its most progressive step into the future, tied to an extensive $400 million renovation of its football stadium. The Campus Crossroads Project, the official name of the stadium expansion, stands out for meeting the needs of students and academics as much as Not ...

Tags: Colleges

02/03/14
SportsBusiness Journal: 'The Mayor' of Rocky Top

J oan Cronan’s SUV rolls past Neyland Stadium and turns onto Lake Loudoun Boulevard, just up the hill from the Tennessee River in Knoxville. “There it is,” Cronan says, her voice lifted with pride as she points to the new 9-foot-tall statue of Pat Summitt, the University of Ten ...

Tags: Champions

02/03/14
SportsBusiness Journal: Golf Digest, Golf Channel team up

Golf Digest and Golf Channel are teaming up for the first time to create a block of branded programming this week featuring the magazine’s “Hot List” equipment review. Beginning Monday and running each day of the week on Golf Channel’s “Morning Drive,” the show ...

Tags: Media

01/30/14
SportsBusiness Daily: More Skyboxes Than Normal At Phoenix' 16th

The PGA Tour Waste Management Phoenix Open has become known for the fully enclosed, rowdy par-3 16th hole, and the tournament, which teed off this morning, has even more premium offerings this year. Event organizers have increased the number of skyboxes at the 16th to 200 for this week’s tourn ...

Tags: Events and Attractions, PGA Tour, Waste Management

01/29/14
SportsBusiness Daily: CAA Sports Hires UA's Walker Jones

CAA Sports is hiring Walker Jones , who led Under Armour's college division for the past six years. Jones will work with agents Jimmy Sexton and Trace Armstrong to grow the firm's base of college coaching clients. CAA is bringing in Jones to deepen its pool of coaches with younger head coaches ...

01/29/14
SportsBusiness Daily: Walker Jones Leaving Under Armour For CAA

CAA Sports is doubling down on its college coaching business by hiring Walker Jones, who led Under Armour's college division for the past six years. Jones will work with agents Jimmy Sexton and Trace Armstrong to grow its base of college coaching clients. CAA's client list is headlined by Alabama's ...

Tags: Labor and Agents

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