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Michael Smith

Michael Smith covers colleges, golf and lacrosse for SportsBusiness Journal/Daily.

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Advanced Degree: Fanatics Acquires Fermata's Colleges Business, Creates New Division

Published in SportsBusiness Daily on 10 / 16 / 17

Fanatics is expanding the college segment of its e-commerce empire with the creation of a new division -- Fanatics College -- and the acquisition of collegiate licensing agency Fermata Partners. Derek Eiler and Chris Prindiville, two of the four founding partners of Fermata, will join Fanatics Colle...

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Tags: Marketing and Sponsorship

More Stories by this Author

10/16/17
SportsBusiness Daily: Fanatics Acquires Fermata's Colleges Business

Fanatics is expanding the college segment of its e-commerce empire with the creation of a new division -- Fanatics College -- and the acquisition of collegiate licensing agency Fermata Partners. Derek Eiler and Chris Prindiville, two of the four founding partners of Fermata, will join Fanatics Colle ...

Tags: Marketing and Sponsorship

10/16/17
SportsBusiness Daily: Fanatics Starting College Division

Fanatics is expanding the college segment of its ecommerce empire with the creation of a new division -- Fanatics College -- and the acquisition of collegiate licensing agency Fermata Partners. Derek Eiler and Chris Prindiville , two of the four founding partners of Fermata, will join Fanatics Co ...

10/16/17
SportsBusiness Journal: Learfield migration to digital

Kansas State University’s ballyhooed sellout streak of 33 straight games was in jeopardy just a few weeks before the 2017 season. The school had increased ticket prices and a soft opener against Central Arkansas left the Wildcats with hundreds of tickets to move. “Having sold out so m ...

Tags: Colleges

10/16/17
SportsBusiness Journal: Mercedes kicks the tires on football

High-profile college games in Atlanta encouraged Mercedes-Benz to partner with the CFP. GETTY IMAGES When Mercedes-Benz moved its U.S. headquarters to Atlanta last year and bought naming rights to th ...

Tags: Colleges

10/11/17
SportsBusiness Daily Global: WME-IMG Creates Holding Company

WME-IMG formed a holding company called Endeavor and folded its full portfolio of brands into the new company. Ari Emanuel will become Endeavor's CEO, while Patrick Whitesell will be its exec chair. Emanuel and Whitesell retain their seats on the company BOD. WME and IMG will operate as standalone b ...

Tags: Finance, Europe

10/10/17
SportsBusiness Daily: Big South Inks Deal With Van Wagner

The Big South Conference is bringing on Van Wagner Sports & Entertainment to be its exclusive marketing and sponsorship rights partner. As part of the agreement, VWSE’s Collegiate Services division will manage and market the multimedia rights associated with the Big South, as well as serve ...

10/10/17
SportsBusiness Daily: WME-IMG Creates Holding Company

WME-IMG has formed a holding company called Endeavor and folded its full portfolio of brands into the new company. Ari Emanuel will become Endeavor CEO, while Patrick Whitesell will be Endeavor Exec Chair. Emanuel and Whitesell retain their seats on the company BOD. WME and IMG will operate as stand ...

Tags: Labor and Agents

10/09/17
SportsBusiness Daily: Holding Company Formed Over WME-IMG

WME-IMG has formed a holding company called Endeavor and folded its full portfolio of brands into the new company. Ari Emanuel will become Endeavor CEO, while Patrick Whitesell will be Endeavor Exec Chair. Emanuel and Whitesell retain their seats on the company BOD. WME and IMG will operate as ...

10/09/17
SportsBusiness Journal: Oregon sees impact for #StompOutCancer

Photo by: GETTY IMAGES For more than a decade, Nike has teamed up with pediatric cancer patients from Portland’s Doernbecher Children’s Hospital t ...

Tags: In-Depth

10/09/17
SportsBusiness Journal: Two firms work in athlete experience

Colleges across the country are spending millions on what they call the student-athlete experience. Most notably, the money is put into big-ticket items, such as state-of-the-art practice facilities, cost-of-attendance stipends and enhanced nutrition. But there’s a completely different aspe ...

Tags: Colleges

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