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Michael Smith

Michael Smith covers colleges, golf and lacrosse for SportsBusiness Journal/Daily.

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Pitt's Hiring Of Heather Lyke Would Make Her The Fourth Female AD In Power Five

Published in SportsBusiness Daily on 03 / 20 / 17

Eastern Michigan AD Heather Lyke today at 1:00pm ET will be introduced today as Pitt’s new AD, making her the fourth female AD out of the 65 schools in the Power Five conferences. The others are N.C. State's Debbie Yow, Penn State's Sandy Barbour and Washington's Jennifer Cohen. In the last 15...

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Tags: Colleges

More Stories by this Author

03/20/17
SportsBusiness Daily: Pitt Selects Heather Lyke As AD

Eastern Michigan AD Heather Lyke today at 1:00pm ET will be introduced today as Pitt’s new AD, making her the fourth female AD out of the 65 schools in the Power Five conferences. The others are N.C. State's Debbie Yow, Penn State's Sandy Barbour and Washington's Jennifer Cohen. In the last 15 ...

Tags: Colleges

03/20/17
SportsBusiness Journal: Big East, ACC tourneys thrive in NYC

So much for the saying, “This town ain’t big enough for both of us.” Apparently, there’s plenty of room in New York for both the Big East and the ACC. One of the real curiosities in basketball circles heading into conference tournament week was how the ACC Tournament ...

Tags: Colleges

03/20/17
SportsBusiness Journal: Cost poses Wi-Fi hurdle on campus

Nebraska’s Memorial Stadium is 94 years old, yet it stands as one of the most progressive football venues in the country. Stanford Stadium, originally constructed in 1921, is even older by three years and it too is considered advanced, by most measures in college football. What those sta ...

Tags: In-Depth

03/20/17
SportsBusiness Journal: Plugged In: Zach Maurides, Teamworks

Zach Maurides was a sophomore football player at Duke in 2004 when he came up with the idea for a mobile app that would make communication easier for large groups. He launched Teamworks in 2005, and last year raised $6 million in new capital. The firm services more than 1,000 pro and college client ...

Tags: People and Pop Culture

03/13/17
SportsBusiness Journal: Ex-jocks, chefs face off in ‘Classic’

NCAA broadcast partners CBS and Turner Sports are combining to create a new one-hour special, “The Chef’s Classic,” that will run on CBS at 5 p.m. on the Sunday of Final Four weekend. The first-of-its-kind competition will pit ...

Tags: In-Depth

03/13/17
SportsBusiness Journal: He’s the man behind March Madness

Dan Gavitt’s car pulled out of the parking lot at Turner Sports’ headquarters into Atlanta’s strangling rush-hour traffic. Gavitt, the NCAA’s basketball chief, had just wrapped up another round of March Madness planning with Turner executives and he was scurrying to a late ...

Tags: In-Depth

03/13/17
SportsBusiness Journal: Taste of the Tournament to tip off

Three NCAA corporate partners have found a way to add a major new event to the already-busy Final Four weekend calendar. Coca-Cola, Nabisco and Hershey, the NCAA’s three sponsors in the consumer packaged goods category, for the first time will stage the Taste of the Tournament, a 500-person ...

Tags: In-Depth

03/13/17
SportsBusiness Journal: Kansas fans getting seatback upgrade

The University of Kansas is working with IMG College to offer its fans for the first time a seatback chair with the purchase of a football season ticket. The struggling Jayhawks program averaged just 25,828 fans in 50,071-seat Memorial Stadium last season and the seatbacks are considered a fan am ...

Tags: Colleges

03/13/17
SportsBusiness Journal: Pizza Hut, Wendy’s activate new efforts

Pizza Hut and Wendy’s are both first-year NCAA corporate partners, but the brands are not necessarily new to March Madness or college basketball. Pizza Hut in the 1980s was one of the first sponsors to buy into the NCAA’s new corpora ...

Tags: In-Depth

03/07/17
SportsBusiness Daily: Hershey Extends NCAA Deal For Five Years

NCAA corporate partner Hershey has extended its deal for five more years. Hershey, which is the organization's official confectionary partner, will continue to market its Reese’s brand on its NCAA advertising. Hershey first became an NCAA partner in '09, and this latest deal marks the second t ...

Tags: Marketing and Sponsorship, NCAA, Hershey

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