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John Ourand

John Ourand covers television and media for SportsBusiness Journal/Daily.

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Learning from Yahoo's plan to stream Oct. 24 Bills-Jaguars game

Published in SportsBusiness Journal on 08 / 31 / 15

What do you hope to learn from the Oct. 25 Bills-Jaguars game that will be streamed by Yahoo? ■ ROLAPP: We’re most interested in finding out what the opportunities are and what’s different when you distribute a game on the Internet exclusively over IP. With the television mo...

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Tags: Media

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SportsBusiness Journal: Rentrak research firm to battle Nielsen

The targeted advertising strategy that Barack Obama used as he won the 2012 U.S. presidential election is being shopped to sports teams, leagues and sponsors this year. Rentrak, the audience research company that worked on the Obama campaign’s targeted media strategy, has formed a sports di ...

Tags: Media, Research and Ratings

SportsBusiness Journal: Royals on a roll with local TV ratings

The surging popularity of the Kansas City Royals has been a dominant storyline so far this MLB season, from the number of All-Star votes received by the team’s players to, now, the club’s ratings on local TV. MLB teams' RSN Ratings AVERAGE RATING TOP 5 ...

Tags: Media

SportsBusiness Journal: Sports Media: New era for ESPN

T here’s been a lot of upheaval this year in ESPN ’s affiliate sales department, the group responsible for bringing in most of the company’s revenue. ESPN’s affiliate group lost its top two executives — and decades o ...

Tags: Media

SportsBusiness Journal: Ebersol, Zaslav working together again

OLYMPICS Ebersol and Zaslav working together again One of the more interesting subplots of Discovery’s stunning bid to land Olympic rights in Europe through 2024 is the role Dick Ebersol had in advising Discovery President and CEO David Zaslav through the process. The two are lo ...

Tags: Media

SportsBusiness Journal: NHRA looks to exit ESPN deal

It looks like ESPN will not carry NHRA races next season, potentially ending a 14-year relationship, according to several sources. NHRA executives have been in advanced negotiations to end its media rights deal a year early and already has had informal talks with other networks to gauge their int ...

Tags: Leagues and Governing Bodies

SportsBusiness Journal: NASCAR, Fox stay upbeat

With the first half of the NASCAR Sprint Cup season in the books, it’s clear that fewer people are watching the races on TV. But Fox and NASCAR executives say they are neither surprised nor worried by the decline this year, which is the first of a 10-year media deal between the two. ...

Tags: Media

SportsBusiness Daily: Group Wants To Limit AT&T-DirecTV RSN Prices

Execs from 27 small-to-medium sized cable operators called on the FCC to place conditions on how much a merged AT&T-DirecTV will be able to charge for their four Root Sports-branded RSNs. In a letter sent to FCC Chair Thomas Wheeler on Thursday, the distribution execs wrote they "are extremely ...

SportsBusiness Daily: NBCSN To Debut "Mobsteel" Series

NBCSN will launch an eight-episode reality series called “Mobsteel” Aug. 16 at 6:00pm ET. The series, which takes place in a custom car shop in Detroit, will debut after the network’s coverage of the NASCAR Sprint Cup Series Pure Michigan 400. Future episodes will be scheduled for ...

SportsBusiness Daily: Fox Sports Digital Hires Pesavento

Fox Sports Digital hired Mark Pesavento from USA Today Sports Media Group to be Senior VP/Content. Pesavento, who helped launch USA Today’s “For the Win” site, will oversee all editorial and video content development for the company, as well as manage Fox Sports’ social med ...

SportsBusiness Daily: ESPN Hires Castro To Host Boxing

ESPN hired Marysol Castro to host “Premier Boxing Champions” and serve as a sideline reporter for the Little League World Series on ESPN. The former news anchor on N.Y.’s WPIX-CW will make her debut July 11 during ESPN’s launch of its "PBC" series. Castro also has had stint ...

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