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John Ourand

John Ourand covers television and media for SportsBusiness Journal/Daily.

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CBS Execs Say Ad Sales For Super Bowl Pacing Ahead Of Last Broadcast In '13

Published in SportsBusiness Daily on 08 / 26 / 15

CBS ad sales execs would not say how many more Super Bowl spots they have left to sell, but they said their efforts are pacing ahead of '13, when the network last carried the game. CBS is charging a record-high $5M per 30-second spot for the game. “We’re in really good shape,” said...

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Tags: Marketing and Sponsorship, CBS

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06/30/14
SportsBusiness Journal: Ruling leaves sports TV market intact

Nothing will change in the sports television business as a result of last week’s Aereo decision at the Supreme Court, and that’s good news for leagues that have grown to depend on ever-increasing rights fees from sports networks. The NBA can remain secure in the knowledge that its pro ...

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06/30/14
SportsBusiness Journal: CBS puts Thursday ads in line with ‘SNF’

CBS’s asking price and ratings guarantee for the new Thursday night NFL package make it the league’s second-most expensive offering, trailing only NBC’s Sunday night package — the highest-rated prime-time show on broadcast television last year. Sources said CBS executives ...

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06/27/14
SportsBusiness Daily: ESPN's Jed Drake Talks World Cup Production

ESPN Senior VP & Exec Producer Jed Drake gives his staff in Brazil a simple message as his network produces its last FIFA World Cup event until at least '26: do not be afraid to take it all in. "These things are what you work careers towards. I said that yesterday in our production meeting. I re ...

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06/26/14
SportsBusiness Daily: Cablevision To Carry Fight Network, FNTSY

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06/23/14
SportsBusiness Journal: CBS touts Thursday night NFL games

“Sunday night is football night” on NBC. “It all comes down to Monday night” on ESPN. Now, CBS is marketing its slate of Thursday night games with “Football starts here.” The network launched its campaign last week with a 30-second promo that ran throughout CBS ...

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06/23/14
SportsBusiness Journal: Back9 gets first distribution deal

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Tags: Media

06/20/14
SportsBusiness Daily: Geico To Have Logo In Front Of Wizards' Bench

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Tags: Marketing and Sponsorship, Washington Wizards, Geico

06/20/14
SportsBusiness Daily: NBA Reiterates Plan To Have 30-Team D-League

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Tags: Leagues and Governing Bodies, NBA

06/16/14
SportsBusiness Journal: Mystics stream live games to mobile app

The Washington Mystics quietly have been testing a mobile app this season, becoming the first professional U.S. sports team to stream live games locally via an interactive mobile app. Developed by the New Jersey-based company Kiswe Mobile, the Mystics Live app allows viewers to watch the team&rsq ...

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06/16/14
SportsBusiness Journal: Will ESPN’s plans change for soccer?

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