About The Author

John Ourand

John Ourand covers television and media for SportsBusiness Journal/Daily.

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Learfield, IMG College Close To Merger In Deal That Combines Industry's Biggest Players

Published in SportsBusiness Daily on 09 / 19 / 17

Learfield and IMG College have agreed to a blockbuster merger that will combine the two marketing and media behemoths in college sports, sources say. Learfield President & CEO Greg Brown will run the merged business, which will be a 50-50 split between the two companies, sources said. The merger...

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Tags: Colleges, IMG

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